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THE FLIP SIDE with Andy Mai

TFS#116 - Swish Goswami on How To Get Rewarded To Surf The Internet, Author TEDx Speaker & Surf CEO

Swish Goswami is a Canadian entrepreneur, author, speaker, and investor. He is the CEO of Surf, an infomediary helping brands engage and understand consumers while compensating consumers for their data. Surf’s browser extension is the world’s first extension that passively rewards people for their everyday browsing. Surf also provides first and zero-party data to over 50 enterprises including Netflix, L’Oreal, United Talent Agency, and Electronic Arts. Surf has raised over $4M to date from several NBA players, creators, and venture firms.

Swish previously worked as a UN Youth Ambassador, a consultant for Fortune 500 companies like Western Union, Google, and American Express, and an analyst at JB Fitzgerald Venture Capital (founded by NBA player Trevor Booker).

Swish has secured a publishing deal with Kogan Page (releasing “The Young Entrepreneur”), a sneaker deal with K-Swiss, and was the host for two seasons of the Tech Haus podcast. Through AGEX Capital, Swish is an advisor/investor in popular organizations like FaZe Clan, Wombo, Upstream, and the League of Innovators. He has been recognized as a LinkedIn Top Voice with over 200M content views and was the co-founder of LinkedInLocal.

For his entrepreneurial and philanthropic achievements, Swish was inducted into Plan Canada's Top 20 under 20 and Bay Street Bull’s 30 under 30, recognized as a LinkedIn Top Voice and the “Face and Future of Canadian Entrepreneurship” by UPS Canada, and awarded Startup Canada's Young Entrepreneur of the Year award and the United Nation’s Outstanding Youth Leadership award.

As a former debater who represented Canada twice at the World Schools Debating Championships, Swish also has a passion for public speaking. He has given four TEDx talks and enjoys speaking under North America’s prestigious bureau Speakers Spotlight. He has spoken around the world including at Harvard University, Wall Street Journal, STAPLES Center, World Business Dialogue, American Express, IIT Bombay, and the United Nations.

Swish is always looking to speak about mental health, entrepreneurship, and social media marketing at schools, events, and festivals.

For speaking services please call Speakers’ Spotlight at 1-800-333-4453 or email request@speakers.ca


CHAPTERS:

00:00 Intro

00:40 Meet Surf CEO Swish Goswami

01:10 The @dunk Project

02:05 Starting SURF

03:20 The SURF Business Model

04:50 User Onboarding Process

06:50 SURF Rewards & Giveaways

08:35 Rewards Partners

09:45 User Acquisition

10:55 Brand Partners

12:10 Online Data Collection

13:10 The SURF Advantage

14:50 User Intelligence & Engagements

16:50 Rewards Marketplace

18:10 SURF Proprietary Advantage

19:40 The Future Of SURF

21:10 The SURF Analytics

23:25 The Beauty Of SURF

24:05 The Google Analytics

25:00 GPDR

25:40 Scaling Hurdles

27:10 Building User Trust

28:00 The Cost Of Business

30:00 Building A Sustainable Company

31:20 Business Revenue Stream

32:20 The SURF Token

33:25 Gauging The Competition

35:30 Why SURF Is Cool

37:25 Gaining Technical Knowledge

38:25 Troubleshooting Codes

40:10 Stack Rank & Prioritize

42:25 The Bin List

43:30 The Staging Process

44:40 The QA Process

45:45 Software Bugs & Issues

47:05 The SURF Catalyst

48:50 Early Giveaways

51:30 The Cookieless World

52:25 Outro

Broadcast on:
24 Jan 2023

Swish Goswami is a Canadian entrepreneur, author, speaker, and investor. He is the CEO of Surf, an infomediary helping brands engage and understand consumers while compensating consumers for their data. Surf’s browser extension is the world’s first extension that passively rewards people for their everyday browsing. Surf also provides first and zero-party data to over 50 enterprises including Netflix, L’Oreal, United Talent Agency, and Electronic Arts. Surf has raised over $4M to date from several NBA players, creators, and venture firms.

Swish previously worked as a UN Youth Ambassador, a consultant for Fortune 500 companies like Western Union, Google, and American Express, and an analyst at JB Fitzgerald Venture Capital (founded by NBA player Trevor Booker).

Swish has secured a publishing deal with Kogan Page (releasing “The Young Entrepreneur”), a sneaker deal with K-Swiss, and was the host for two seasons of the Tech Haus podcast. Through AGEX Capital, Swish is an advisor/investor in popular organizations like FaZe Clan, Wombo, Upstream, and the League of Innovators. He has been recognized as a LinkedIn Top Voice with over 200M content views and was the co-founder of LinkedInLocal.

For his entrepreneurial and philanthropic achievements, Swish was inducted into Plan Canada's Top 20 under 20 and Bay Street Bull’s 30 under 30, recognized as a LinkedIn Top Voice and the “Face and Future of Canadian Entrepreneurship” by UPS Canada, and awarded Startup Canada's Young Entrepreneur of the Year award and the United Nation’s Outstanding Youth Leadership award.

As a former debater who represented Canada twice at the World Schools Debating Championships, Swish also has a passion for public speaking. He has given four TEDx talks and enjoys speaking under North America’s prestigious bureau Speakers Spotlight. He has spoken around the world including at Harvard University, Wall Street Journal, STAPLES Center, World Business Dialogue, American Express, IIT Bombay, and the United Nations.

Swish is always looking to speak about mental health, entrepreneurship, and social media marketing at schools, events, and festivals.

For speaking services please call Speakers’ Spotlight at 1-800-333-4453 or email request@speakers.ca


CHAPTERS:

00:00 Intro

00:40 Meet Surf CEO Swish Goswami

01:10 The @dunk Project

02:05 Starting SURF

03:20 The SURF Business Model

04:50 User Onboarding Process

06:50 SURF Rewards & Giveaways

08:35 Rewards Partners

09:45 User Acquisition

10:55 Brand Partners

12:10 Online Data Collection

13:10 The SURF Advantage

14:50 User Intelligence & Engagements

16:50 Rewards Marketplace

18:10 SURF Proprietary Advantage

19:40 The Future Of SURF

21:10 The SURF Analytics

23:25 The Beauty Of SURF

24:05 The Google Analytics

25:00 GPDR

25:40 Scaling Hurdles

27:10 Building User Trust

28:00 The Cost Of Business

30:00 Building A Sustainable Company

31:20 Business Revenue Stream

32:20 The SURF Token

33:25 Gauging The Competition

35:30 Why SURF Is Cool

37:25 Gaining Technical Knowledge

38:25 Troubleshooting Codes

40:10 Stack Rank & Prioritize

42:25 The Bin List

43:30 The Staging Process

44:40 The QA Process

45:45 Software Bugs & Issues

47:05 The SURF Catalyst

48:50 Early Giveaways

51:30 The Cookieless World

52:25 Outro