Companies routinely have Revenue Blind Spots that cost them 10-30% of their revenue. Optimization expert, Bryan Eisenberg and his brother Jeffrey have helped companies increase sales by over a billion dollars using their Persuasive Momentum framework. They coach and train hundreds of companies like Google, NBC Universal, and Health Insurance Innovations. They help sell products as diverse as SaaS software, eyeglass frames, and pig sperm. They help you to anticipate what customers need and how to innovate, staying ahead of them.

Bryan Eisenberg the co-founder of BuyerLegends and is the co-author of the Wall Street Journal & New York Times bestselling books “Call to Action”, “Waiting For Your Cat to Bark?”, “Always Be Testing” and "Buyer Legends: The Executive Storytellers Guide". Bryan has been the keynote speaker for Shop.org, the Direct Marketing Association, E-consultancy, Microsoft, the Canadian Marketing Association, and hundreds of other events across the globe. He is also the co-founder and Chairman Emeritus of the Web Analytics Association. Bryan serves as an advisory board member of several venture capital-backed startup companies (ie. Bazaarvoice, Monetate, UserTesting.com, BoostMedia, Sightly, Runa, etc.).

Bryan, an award-winning blogger, and the author was recognized by eConsultancy members as one of the top 10 User Experience Gurus, a winner of the Marketing Edge's Rising Stars Awards, and a member of the inaugural iMedia Top 25 Marketers.

Bryan has been featured expert by The Wall Street Journal and The New York Times and has been quoted in Advertising Age, CNN, Forrester Research, Jupiter Research, Miami Herald, Publish, Internet Advertising Report (IAR), Chicago Business Tribune, Inc Magazine, Entrepreneur, Target Marketing, DM News, Microsoft’s bCentral, Smart Money & Internet Retailer for his thought leadership in the critical area of internet marketing and landing page optimization & online conversion rates.

Get your copy of The Rice & Beans Millionaire today: https://www.amazon.com/Rice-Beans-Millionaire-Improbable-Entrepreneur-ebook/dp/B0BBQ5XY6L/ref=zg_bs_7090584011_sccl_4/139-4277487-1979003?psc=1

Connect with Bryan at https://www.bryaneisenberg.com/

CHAPTERS:

00:00 Intro

00:40 Meet Bryan Eisenberg

03:40 The Rice & Beans Millionaire

05:35 Just Over Broke

07:35 Where I Get My Stories

10:20 The Premise

11:00 Building Businesses

11:40 Persuasive Online Copywriting

12:40 Building A Reputation

14:10 Home Services Industry

16:35 Consulting Clients

17:50 Optimizing Your Business

18:50 Industry Pioneers

20:10 Delivering Insights

22:30 Be Like Amazon

23:40 Entrepreneurial Knowledge

24:20 The Biggest Blindspot

26:55 Understanding Your Customer

29:20 The Value Point

30:35 The Call To Action Book

32:50 How To Become Best Sellers

35:45 Waiting For Your Cat To Bark

36:50 Creating An Impact

38:35 Definition of Success

40:40 The Story Of MrBeast

42:40 $35 Business Card

44:30 The Power Of Books

46:15 The Value of Time

46:40 Timeless Books

49:17 The Pendulum

52:15 The Millionaire Next Door

53:25 Finding Consistency Within Inconsistencies

55:05 Outro