Josh Wilson is a serial entrepreneur, the founder of Kingdom Syndicate, The Deal Scout Podcast, and many other ventures.

But that's not all! Josh has also wrestled alligators professionally, fought fires, delivered babies, saved lives, built and sold companies (FAILED and PIVOTED more than most), worked with sharks (I mean Venture Capitalists), was one of the first to build an online group fitness company, built and scaled a network of co-working studios in partnerships with local municipalities, built and sold podcasts and media brands, interviewed over 750 Entrepreneurs and CEO’s across 8 Podcast Shows reaching the top of iTunes Charts and the list goes on.

In this episode, Josh shares with us all the highs and lows that brought him to where he is today.

Connect with Josh now at https://www.linkedin.com/in/joshuabrucewilson/

CHAPTERS:

00:00 Intro

00:25 Meet Josh Wilson

02:10 Monetization & Mission

03:20 Building An Audience

05:15 Audience Acquisition

06:30 Audience Growth

07:40 Five-Star Review

08:40 Audience Guiding Principles

10:20 Podcast Monetization

11:50 Striking A Deal

14:00 The Ideal Listeners

17:10 Determining Target Audience

20:05 Pitbull’s Success Story

20:50 Structuring Deals

23:25 The Deal Ecosystem

25:30 The Value Ladders

26:20 Podcast Lost Opportunities

27:30 The Cost Of Guest Acquisition

28:30 Building Relationships

30:10 Option Fatigue Syndrome

31:10 Value Proposition Alignment

33:20 Community Value Accumulation

35:10 Investing On The Business Model

36:45 Invaluable KPIs

37:50 The Long Term Plan

39:05 Managing Podcasts & Business

40:30 Restructuring Offers

42:25 Finding Your Right Fit

44:20 Outro