Kasim Aslam is the founder and CEO of Solutions 8, the #1 Google Ads agency. He’s the Traffic Coach for DigitalMarketer.com’s ELITE coaching program, was hand-selected by Ryan Deiss to help create Digital Marketer’s new Paid Traffic Certification, and is the co-host of Perpetual Traffic (one of the top marketing podcasts in the world). Recipient of the Arizona Interactive Marketing Association’s 2017 TIM Award for Person of the Year, Kasim was also named one of the Top 50 Digital Marketing Thought Leaders in the United States by The University of Missouri in 2020. His book, The 7 Critical Principles of Effective Digital Marketing, was featured as one of the Top 100 Digital Marketing Books of All Time by Book Authority.  

To know more about Kasim, visit: https://kasimaslam.com/ or https://sol8.com/

CHAPTERS:

00:00 Intro

00:15 Most Expensive City

02:10 Capital Preservation

02:30 Inflation & Gold

03:30 Changing The World Order

05:00 Crypto Investments

09:10 The Bitcoin Shift

13:00 Crypto Trading

14:30 Real Estate Investment

15:25 The Beginning Of Recession

17:50 The Anti-fragile

20:00 Google Ads Agency

23:00 Losing & Gaining Clients

24:00 Buying Fear

25:10 Investing On People

26:35 The Pareto Distribution

28:25 Collin Schmelebeck

29:50 Getting Leads

30:30 Finding Your Niche

32:35 The Imposter Syndrome

34:00 Pro Bono Services

37:00 Client Retention

40:00 The Problem With Info Products

45:00 Creating The Flywheel Effect

48:50 Google’s Performance Max

51:15 The Problem With Dropshipping

52:50 Influencer Marketing

55:20 The Low Hanging Fruit

57:55 The Quarter Principle

01:00:20 Starting A YouTube Channel

01:02:15 The Perpetual Traffic

01:04:00 Content Creation Process

01:10:00 Creating Clips

01:11:50 Evan Carmichael

01:13:35 Outro