Archive FM

Driven by Data: The Podcast

S2 | Ep 22 | AI: Helping Brands to Engage Audiences with Interactive Video with Marika Roque, Chief Operating Officer at KERV Interactive

Broadcast on:
08 Mar 2022

In Episode 22 of Season 2, on Driven by Data: The Podcast, Kyle Winterbottom is joined by Marika Roque, Chief Operating Officer at KERV Interactive where they discuss:

  • The purpose of Kerv's technology
  • The benefits of an organisation using Kerv's technology
  • How Kerv is leveraging data to optimize the future of user engagement whilst shopping
  • What the future of shopping looks like
  • How cookies will affect what Kerv does
  • How cookies will impact how organisations utilise video content
  • Kerv's major success stories