Archive FM

Driven by Data: The Podcast

S2 | Ep 19 | The Future of Data with DI Mayze, Global Head of Data and AI at WPP

Broadcast on:
15 Feb 2022

In Episode 19 of Season 2, on Driven by Data: The Podcast, Kyle Winterbottom is joined by Di Mayze, Global Head of Data and AI at WPP, where they discuss the future of data, which includes:

  • The biggest challenges within Data & Analytics
  • The evolution of Data & Analytics over the next 10 years
  • How to strike the right balance between being data-driven and creative
  • How WPP are using Avatars to make AI fun
  • What skills you need to prepare for the future
  • The importance of deep-skilling
  • The opportunities the meta-verse will bring