In the final days of the regular season, there have been more and more signs popping up around the City of Philadelphia and Delaware Valley that the NBA Playoffs are fast approaching.
To find out how the 76ers have gone about stoking excitement and engaging their fan base in advance of the post-season, Sixers.com's Brian Seltzer catches up with 76ers Chief Marketing Officer Katie O'Reilly, who discusses the team's fresh playoff logo, the significance of the severed snake, and #PhilaUnite.
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