In this conversation, Rochelle and Rahma share their journeys into the field of Applied Behavior Analysis (ABA) in the UK, discussing their backgrounds, the evolution of ABA practices, and the current challenges faced in certification and public perception. They explore the role of the UK SBA in promoting ABA services and the importance of representation in the community. They also delve into the differences between Positive Behavior Support (PBS) and ABA, the current state of regulation, and the importance of diversity and representation in the profession.    Continuing Education Credits (https://www.cbiconsultants.com/shop) BACB: 1.5 EthicsIBAO: 1.5 Cultural/EthicsQABA: 1.5 Ethics   Contact: Rahma Farah - Prospering Minds Consultancy https://www.instagram.com/prospering_minds_consultancy/ Rochelle Gray - Piece of Mind Therapies https://www.pomt.co.uk/who-are-we Links: The UK Society for Behaviour Analysis https://uk-sba.org/ Behavior Analyst Certification Board https://www.bacb.com/ International Behavior Analysis Organization https://theibao.com/ Black Applied Behavior Analysts https://babainfo.org/ Black Men in Behavior Analysis https://bmbanetwork.org/ Somali Behavior Analysis Association https://www.instagram.com/sbaa.official/