In first video interview, James Joyce III announces bid for Santa Barbara mayor, looking to unseat Cathy Murillo. Joyce would be the first black man to serve as mayor and would unseat the first Latina. Joyce talks about race, why the time is right for him now, what he can bring to Santa Barbara and how he started Coffee With a Black Guy several years ago to facilitate difficult conversations. Check out the first interview with James Joyce III in his bid for Santa Barbarra Mayor

Broadcast on:

01 Feb 2021