Today Jeremy and Jack are doing an episode on OPEN RATES! Has everyone been doing open rates wrong? Jeremy brings his own conclusion on why open rates are a problem for cold outreach!
HERE’S WHAT WE COVER IN THIS EPISODE:
-Has the industry been doing open rates wrong?
-How open rates are currently viewed
-Jeremy’s example of open rates being a problem
-Attribution of open rates
-Deliverability vs activity
-Trailing time of open rates
-Is your open rate accurate?
-Why did it take so long to realize this problem?
-Is open tracking for deliverability okay?
-Buffering tools?
-A new word and method for this?
-Send in your questions for a rapid-fire episode!
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Have an email you want us to teardown? Send us your emails, cold emailing questions, and campaign examples at podcast@quickmail.io and it could be featured on the air!
Happy Cold Emailing!
Jeremy and Jack