Emergency preparedness shouldn’t be viewed as an expense. It’s an investment in your ability to provide your customers with goods and services no matter what happens—and ultimately, that ability will lead to the growth of your business.

Al Berman, President of DRI Foundation, explains how organizations can experience the ROI of emergency preparedness through real money and hard savings.

We discuss:

• Tips for talking to executives about the business impacts of preparedness
• The importance of reviewing your insurance coverage to make sure it benefits your organization
• Moving past a fear-based approach to business continuity to focus on competitive advantages
• How to measure the effectiveness of your preparedness program

Email Al Berman at aberman@drii.org.

The Employee Safety Podcast is hosted by Peter Steinfeld, SVP of Safety Solutions at AlertMedia.

You can find this interview and many more by subscribing to The Employee Safety Podcast on Apple Podcasts, Spotify, or here.

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