Connecting the Dots by The Collective
The Leadership Shift: What Fitness & Sport Must Do Next

In this episode of Connecting the Dots by The Collective, we dive into how the changing leadership is shaping the future of industry with:
🎙️ Mia Bjorkroos (COO of BFS Network) – Expert in boutique fitness & business growth
🎙️ Tobias Gröber (Sports Industry Leader) – Specialist in trade shows & global sports business
💡 What You’ll Learn in This Episode:
✔️ How women are driving change in the fitness & sports industry
✔️ Why boutique fitness is leading the way in female entrepreneurship
✔️ How the industry must shift from performance metrics to holistic health
✔️ The physical inactivity crisis and how businesses can solve it
✔️ Why networking & partnerships are key to leadership success
- Broadcast on:
- 13 Mar 2025
In this episode of Connecting the Dots by The Collective, we dive into how the changing leadership is shaping the future of industry with:
🎙️ Mia Bjorkroos (COO of BFS Network) – Expert in boutique fitness & business growth
🎙️ Tobias Gröber (Sports Industry Leader) – Specialist in trade shows & global sports business
💡 What You’ll Learn in This Episode:
✔️ How women are driving change in the fitness & sports industry
✔️ Why boutique fitness is leading the way in female entrepreneurship
✔️ How the industry must shift from performance metrics to holistic health
✔️ The physical inactivity crisis and how businesses can solve it
✔️ Why networking & partnerships are key to leadership success