Welcome to SEO On-Air! In this enlightening episode, host Aaron Basil sits down with Brandon Norman, Director of SEO at Boiling Point Media.

🎙️ PPC Innovations:
Brandon unravels the modern twists in PPC marketing, from embracing automation & AI to curating engaging multimedia campaigns. Dive deep into the pressing concerns of user privacy, omnichannel marketing strategies, and the critical role of diversity and inclusion in PPC.

🎙️ Technical SEO Masterclass:
Step up your SEO game as Brandon sheds light on structured data, site speed optimization, dynamic rendering, and comprehensive SEO audits. Also, discover the untapped potential of backlink strategies and their significant impact on search performance.

🎙️ SEO Software & CMS Expertise:
In a world where data drives decisions, Brandon showcases the synergy of SEO software and CMS platforms. Explore the world of tools like Google Search Console, Data Studio, Yext, and more to streamline marketing efforts.

🎙️ Boiling Point Media's Secrets:
Journey through the realms of effective website design, comprehensive social media management, and tactics to optimize Google Ads campaigns for maximum ROI.

🎙️ AI Revolution:
Brandon delves into the transformative effects of AI on advertising and content creation, offering insights on innovative tools and their success factors. Stay prepared for the future, as AI continues to mold the marketing landscape.

Embrace a holistic view of today's digital marketing landscape with insights, strategies, and experiences shared by Brandon Norman. Stay ahead of the curve.