Product-market fit doesn’t always start with innovation. Sometimes, it starts with frustration.

That’s exactly how Pulpo WMS began: not as a genius idea in a boardroom, but as a real-world pain point inside a medical warehouse.

Highlights include: Has Anyone Actually Tried This? (03:53), Where did Rebillia’s First Customer Come From? (09:33), The Product-Fit Moment (13:05), and more…

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