Dr. Jean, The Results Queen® discusses how to motivate employees to prioritize the company's needs over their own self-interest. Dr.Jean explains that employees currently see their job as a means to an end rather than having "heart" for the company. To increase employee loyalty and commitment, Dr. Jean advises business owners to lead by example by prioritizing the company's needs before their own. She also recommend thinking of the company as a person with a unique personality and needs, rather than just as a business. By describing the company as a person, it helps employees develop a connection and care for the organization. Treating the company like a person and ensuring it serves employees well will inspire employees to serve the company with dedication in return.

Key Takeaways:

• Self-Interest vs. Company Loyalty: Employees often view their roles as merely a stepping stone, lacking a deep connection with the company’s mission.

• Company First Approach: Encourage a culture where employees prioritize the company's interests, using reciprocal benefits to foster loyalty and engagement.

• Personifying the Company: Treat the company as an individual with its own distinct characteristics and needs, moving beyond a purely transactional business view.

• Relating to the Company as an Individual: Encourage employees to understand and relate to the company as they would a person, which can enhance their emotional investment.

• Reciprocal Support Between Company and Employees: Ensuring the company adequately supports its employees, it fosters a mutual dedication that enhances overall commitment.

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Email: jean@cavemanbrain.com