E338: How Airbnb was partially started by spamming Craigslist and running bait and switches. Wild marketing. Content from https://startupspells.com/p/secret-behind-airbnbs-billiondollar-emptire-spamming - check out that newsletter for more or @StartupSpells on X.

00:00 Introduction to Airbnb's Early Marketing Tactics 00:23 Personal Take on Airbnb Marketing 01:33 The Secret Behind Airbnb's Billion-Dollar Empire 02:30 Airbnb's Craigslist Strategy Explained 04:51 Real-World Dark Marketing Examples 06:19 A Modern Marketing Success Story 09:06 Conclusion and Final Thoughts

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The Edward Show. Your daily growth hacking podcast: https://edwardsturm.com/the-edward-show/