E148: The Fermi Paradox from Tim Urban and Wait But Why is a classic example of long-form content marketing that attracts backlinks.   It's:

• Beautifully written.
• Deep.
• About an interesting topic.
• Has fun diagrams.
• And long.

  And it got 8,400 links from 2,300 domains.   #seo #linkbuilding #gotomarket #searchengineoptimization