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The Edward Show

The Air AI Viral Marketing Campaign and a Successful First TikTok Live

Broadcast on:
20 Jul 2023

E15: Air AI has recently been talked about by the cofounder of Airbnb and many other tech influencers.

This is because they’re going viral from a marketing campaign that anybody can do… alone.

I deep dive into exactly how they’ve blown up, how this can be applied to other fields, not just SaaS, and who Air AI even is.

Then I talk about my first time using TikTok Live this morning. I tried TikTok Live with my 35,000 followers this morning and 1,000 people showed up for the under 1 hour stream.

I learned a lot and would consider this experiment a success. Here’s how I’ll improve on it next time.