In today's episode of Category Visionaries, we speak with Dane Baker, CEO and Co-Founder of EcoCart, a sustainable commerce platform that's raised $17.5 Million in funding.
Topics Discussed:
- Dane’s background as a founder of companies that try to make the world a better place in some way
- The reasons why Dane admires Sir Richard Branson
- Why it’s complicated for businesses to operate sustainably, and how EcoCart is simplifying those processes and helping brands tell their sustainability stories to their clients
- Category creation as educating potential partners on important issues
- Mindset building, and what Dane has learned from ultra running
Favorite book: