Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Warren Lebovics, Co-Founder & CEO of Pequity, an employee compensation platform that has raised $19 Million in funding.
Here are the most interesting points from our conversation:
- Journey to Entrepreneurship: Warren’s transition from product and design roles at LinkedIn and other tech companies to co-founding Pequity with his wife Caitlin.
- Identifying the Problem: How Caitlin’s experience as a compensation manager at Cruise Automation revealed the inefficiencies in current compensation processes and inspired the creation of Pequity.
- Core Offerings: Pequity's three main products—Ranges, Offers, and Comp Cycle Management—designed to streamline and improve compensation workflows with a focus on user experience and proactive pay equity.
- Market Needs and Triggers: Addressing the growing demand for flexible and scalable compensation solutions, especially in light of new pay transparency laws and the limitations of legacy systems and spreadsheets.
- Competitive Edge: Pequity’s commitment to building a superior product with a user experience akin to B2C applications, setting it apart from competitors and attracting loyal customers.
- Future Vision: Aiming for widespread adoption of Pequity’s compensation tech in mid-market and enterprise companies to ensure fair pay and compliance with pay transparency regulations.