I believed my marketing strategy was flawless for a long time, but I was mistaken. I had been approaching it slightly incorrectly all along. Countless entrepreneurs fail to reach their maximum potential due to their difficulty in communicating the problems they solve. I'll be sharing the valuable insights I've gained regarding expressing your value in marketing.

 

What you'll hear in this episode:

[2:38] The problem you solve vs the problem you sell.

[4:43] An example of what people are actually searching for in a CPA.

[7:02] An example of what people are actually searching for in a nutrition service.

[11:13] How to sell a problem that you truly solve.

 

* Related episodes:

Creating Community in Your Business with Teri Yu

How to Handle a Negative Business Review

Should I Offer a Money Back Guarantee?

 

Tactical Resources:

5-Day Financial Mindset Refresh: https://www.keepwhatyouearn.com/refresh

Create a Custom Podcast Playlist: https://quiz.tryinteract.com/#/6303d4c525b1e80018d47cfa

Grow Cash Flow for Your Business: https://www.keepwhatyouearn.com/endless-cash

Tax Deduction Guide: https://www.keepwhatyouearn.com/tax-deduction-guide

CFO Power Session: Text POWER to 860-609-6374

See how much you can save with an S Corp: https://www.keepwhatyouearn.com/keep-what-you-earn-s-corp-calculator

 

Additional Resources:

Find everything you need at https://www.keepwhatyouearn.com

Questions about this episode? Text me!: https://my.community.com/shannonweinsteincpa

Hire us: https://www.fitnancialsolutions.com/accounting

Find me on IG https://www.instagram.com/shannonkweinstein/

Meet me face-to-face on YouTube: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ

 

 

The information contained in this podcast is intended for educational purposes only and is not individual tax advice. Please consult a qualified professional before implementing anything you learn.