The Real Money Show
The Real Money Show - September 21st, 2013
The real money show a full hour of expert advice on gold and silver buoyant and fancy colored diamonds in studio today, the president, Paul Wiseman and vice president, Jeremy Wiseman, guys, Thursday past the secrets of well preservation seminar. First thing we want to want to tackle here, Paul, how did it go? It was a very, very good seminar. Actually, Nicole Snyman did the seminar on investing in natural fancy colored diamonds, and Darren did precious metals. They're not on the show today because they worked very late last night, and we had a really nice turnout. It was nice to meet the people, meet and greet the people that listened to the real money show, as well as the people that replied, you know, from the ads that we were running on several radio stations. It was a really nice thing to meet clients because they had a lot of interest in what we had to say. As I said, Nicole did the first part of the seminar on natural fancy colored diamonds, and it was most informative in the fact that where natural fancy colored diamonds started to get the interest and the peak and the interest, it really started from the auction houses basically in the mid 50s, Jeremy, late 50s. The auction houses in the mid 80s, actually, but it was those diamonds that were coming out of the vaults that had been purchased in the early 20th century. All of a sudden, you know, she was talking about, most specifically, the Hancock Red, that was originally purchased in the mid 50s for 13,500, sold at auction in the late 80s for 880,000. And the reserve on the diamond was 150,000, and they got 880,000 for this diamond. Today, that diamond is $2 million plus. So, you know, but we, Nicole was talking about, you know, other diamonds, pinks and yellows and blues and what they're fetching at auction. And because these prices are now realized at auction, 10 million, 20 million, 50 million, it's peaked a lot of people's interest. For the longest time, it was a very well-kept secret of the wealthy, Empress Kings royalty were actually had these diamonds and very, very wealthy people, you know, they've got it at the turn of the century. And now, all of a sudden, these magnificent stones are coming out of nowhere into these auctions and fetching incredible, incredible prices. The other side of the presentation was Darren, actually, talking about gold and silver against currencies and what's happening in the marketplace. And it was really surprising. I mean, you know, we always ask a question, how many people own mutual funds? And, you know, there's always a smattering of hands. How many people know what funds or what companies are in that mutual fund that you own? Very few people even know, have got no idea. You know, how many people own gold and silver? You know, basically 3% of the whole world owns gold and silver. So, that's, you know, 1 in 33 people. If you're knocked at a, you know, 100 doors, you'd probably find 3 people that own gold and silver, not in every area, of course. But it's something that, you know, people don't know of it. But it was great to have people come out. We opened a lot of accounts last night. We had a lot of people that have set up appointments to purchase diamonds. It was exciting people that we made people aware of this type of investment. I mean, they had not a clue of, you know, what's going on. Most people own, you know, stocks, a lot of people own real estate. You know, people just keep cashing the bank. If you're getting 1% return on your money today, you're falling behind probably 3%, 4% with inflation. Yeah, I think one of the biggest overriding themes was people are really looking for alternatives. One of the most striking things, you know, we like to take a little survey. And Darren asked how many people have made back all their money from 2008. We didn't see a hand up. Maybe someone didn't want to brag, but certainly no hands went up. And also he showed through infographic just exactly what a trillion dollars is, which to my mind, it blew my mind. You're talking 747 jumbo jet at that the White House, both both East and West Wings, and then just the whole massive lawn with six foot skids of money. And you know, it just, it goes on and on. And you look at that and you start to add up 15 trillion, 16 trillion, 17 trillion realizing that the US is adding a trillion a year. And you just can't help but say, you know what, they are broke. And at the end of the day, look, precious metals is about protecting wealth, protecting against declining currencies. And you have to understand that currencies, the history of currencies starts out with gold backing. That's historic. You can look it up. And then you go to fractional gold reserves. So you say, okay, and you're going to back it up partially by gold. Then you go into fractional reserve, which is now you've just got now you've got, well, sorry, you've got the gold and and half cash, right? Then you move into strictly fiat. Now it's just what the government says it's worth. And then once that happens, everyone wants more of it. So if you start bringing out monopoly money to the table from your pocket, all of a sudden everyone wants to bring theirs to the table or they want more for themselves. And the whole thing starts to go down a rabbit hole. And I think you're starting to see that happen all around the world. And you're between a rock and a hard place in terms of alternatives. Once you open that can, it's clearly they're kicking it down the road now. So it's very difficult to to have the basically just being able to reel that back in. It's very difficult. The amazing thing is, is the US are actually a 17 trillion in debt. And we talk about the US, even though we're in Canada, because if they sneeze in the US, we catch a cold in Canada. I mean, we're one of the largest exporters to the US, obviously. They are 17 trillion dollars in debt. There's probably 180 trillion dollars off the books. That's in Medicare, Medicaid, Social Security. Who's going to pay for that? Let's kick the can down the road and worry about down the road who's going to pay for it. That's the attitude. That's an awful attitude to have. You know, it's crazy. So when we talk about right now, you're talking about the Fed putting in 85 billion dollars buying bonds and treasures. The big thing this week was every guru on CNBC, bare NAN, they were all talking about how much the Fed was going to reduce the tapering from 85 billion a month, maybe to 75 billion a month. These are supposed to be smart people. The truth is, the data that's coming out of the states is not very good. Mortgages, this month was the lowest amount of mortgages being applications. Unemployment claims. Last week, they came up with some BS figure. Two computers were down. This week, the jobless claims are up 15,000 to 309,000 and they're still processing backlog. So, I mean, the figures are not true. I mean, all these people that are on CNBC and BNN, they all work for major brokerage houses. They're all in investments, in stocks, in equities. You very rarely see somebody come on that invests in gold and silver and natural fancy colored diamonds. Nobody wants to know about that. People want to trade in paper. The commissions are made in paper. You can multiply paper as many times as you want. We had a huge problem in 2008, 2009 with a subprime. It was paper. I mean, just paper, paper, paper. A guild hall, we sell physical gold, physical silver, platinum, physical platinum and palladium. We don't sell equities. We're not in that business. We don't sell ETFs. We don't sell certificates. Certificus is a promissory note. We don't sell futures and we don't sell options in futures. We sell silver and gold. You take a 100 ounce Boris silver and drop it on the ground, it makes a clang. You know, do the same with a piece of paper. It doesn't do anything. There's no sound because that's what it is. It's paper. And you can take a piece of paper and multiply it a hundred times. You can't do that with a 100 ounce Boris silver. A guild hall, we offer you this. You can buy gold and silver. You can take it home for immediate delivery. You can buy gold and silver for immediate delivery. And we can store it for you in our depository, which is safe, secure, insured. You can start an account for a couple of, you know, 200 ounce bars, round about $5,000. You can buy gold. You can buy silver and it's safe and secure. And it's for ease of a trade. You want to make a phone call and sell or buy. You can do that once you have an account and it's in the depository. The third option we have is collateralized financing. Not for everybody, but you can buy with putting up 30 percent instead of putting up 100 percent. Thousand ounces of silver today is round about $24,000. Give or take with commissions. Instead of putting up $24,000, you're putting up $8,000 and keeping back $16,000. It's good to use somebody else's money. It's not for everybody. There is some risk involved. You're putting up 30 percent. If your equity was to fall below down to 15 percent, you'd get what is called a collateral call and you'd have to put some funds in to bring your account up. Smart thing to do if you've kept that $16,000 bag is to buy more product. If it dropped in price at a lower price, it's called cost averaging. You can pay off the debt anytime you want because you've kept back that $24,000 if you don't like finance. If you can't meet those commitments, then we can sell a little bit of that product off for you to bring your amount up, your equity back up. And if it's not for you, you can cash out and we can always send you back your funds. But those are the three options you've got, buying the product outright, taking it home. And there is a downside to taking product home, Jeremy? Well, of course, you have to deal with your own storage and eventually you're going to have to deal with bringing it back to market. And there's a lot of logistics involved in that. And of course, insurance doesn't cover more than $1,500 worth of bullion or cash. So you really are on your own when you're doing that. You want to get to any of those options. They all sound great. It starts with the first option. That is calling 1-877-214-1711 or guildhallwealth.com. While you're there, you've caught some news here. So far, we're just getting into this. We'll get to a market update by Jeremy. But the precious metals advisor, free subscription to Guildhall's premier market newsletter. Give us a bit of an update, Jeremy. Sure. Well, last week in gold, by the way, the segment is brought to you by Darren Long. We were working on, he wanted to help me with the update before we came to the show today. So gold last week was trading around $13.15. This week, we did trade around $13.40. We're just $6 off of that right now as we take the show. We had a high of $13.65. It came off a little. Silver last week was trading around $22. Again, right now we're trading about the same. But it is important to keep in mind that since mid-June, silver is up about 22-23% since the low we recently saw. And of course, gold is 25% off having another positive year, which would be a decade-long plus track record for gold. So, Jeremy, the Fed's apparently, I forget you could say chicken out on tapering this week. Give us more details on that. Well, as soon as they said that they weren't going to taper, silver moved up well over a dollar within 24 hours. So it does, that was a pretty significant market response. Of course, over the last, since that time, the market has been central bank intervention. And my belief has helped push the price of the metals back down a little bit to take off the edge of that news. But essentially, what you're looking at when you see moves like that is what we've seen in the gold and silver market is that when you buy gold and silver, you're voting against the US dollar. Now, clearly, when you're $17 trillion in debt, you have to protect the dollar in some way. And China's selling treasuries and India's selling treasuries and no one's buying them and everyone's buying gold. So the only way to protect it in some ways is to try to get the price of gold down a little bit so that it looks like the US dollar is strong. So that definitely seeing a big move up like that was important. Taper talk, it was just jaw boning. We know that they can't stop. We know that if they stop tapering that the market will tank. And when it when they said that they wouldn't taper, the market celebrated as if it was getting another dose of its heroin. So clearly, the stock market is loving the fact that they're not tapering and they cannot taper until they've figured out all these problems which there is no end in sight. So we'll take. Yeah, it's just like the ostrich theory. You bury your head in the sand. There's only one thing sticking up. And if it's sticking up in the air, there's not a few good things that could happen. One of them is not good. But the thing is they're hiding from the situation. You cannot keep on printing money. There's not enough revenue. They're not creating jobs. Larry Summers, that was in the Clinton administration, you know, they wanted to bring him in as the new chairman of the Fed. He's quite hawkish. You know, he decided not to come in therefore, you know, because he would have started pulling in this money and it would have affected the stock market. So, you know, Bernanke came out and said, well, we're not going to, you know, taper right now. And all of a sudden, all these gurus, I mean, everybody for weeks and weeks on the TV have been saying, you know, it's going to be 10 million. They're going to cut down 15 million. It just shows you nobody knows anything. It's guesswork. You know, everything is a testament. We'll take our first break. When we come back, want to touch on Syria, Jeremy as well, exactly how to buy boy and how to open a count from Guildhall. And the question of the week, all this is ahead, you want to call in right now and start an account, one eight, seven, seven, two, one, four, 17, 11 or guildhallwealth.com. You're listening to the Real Money Show. Real Money Show, the number one, eight, seven, seven, two, one, four, 17, 11 and Guildhallwealth.com. Jeremy, I know it's every time we see a dip in the market, we see physical buying. How does that work? Yeah, every, you know, look, the fact of the matter is, is there's very limited physical market out there. And getting back to the central banks, what's happened is, is there used to be a time where they could sell, they could get gold lease to them and sell it off into the market, which would help get the price down. Eventually, they ran out of that gold. So now they went, now they have to contend with getting it from paper, IOUs. So if you are holding a certificate, for example, or if you're in an unallocated account, they can take that out because it's, again, they'll IOU that or they'll basically just default and give you cash. So both, both of those strategies help try to keep the price down first for a little bit. But the problem that they're having is every time they do that, there's more buying. India, China, Russia, they all want to pick it up. So they see the cheaper price and they say, thank you very much. So now we have the physical market remains very tight. We remain having to wait weeks to receive, to receive bullion to supply. So you've got to keep that in mind that this is an unsustainable strategy that central banks are using to try to keep the price of gold low, which is the canary in the coal mine. While the US dollar, let's face it at this point, I can't reiterate it enough, 17 plus trillion in debt, debt ceiling coming up soon, they're just going to raise it. There's nowhere else for this to go but to devalue that currency, which means ultimately we've got to keep the macro picture here before you go jumping off a roof. You've got to say, look, the macro here is that gold and silver are finite assets, the value of which has to move up when you're printing a lot of money. And the strangest thing is if you get something, some of the companies like JP Morgan just got fined $920 million for something they did in London, which they called the well, which means they were trading with other people's money. They're actually trading, it's a public traded company. They're trading with the public's money. So they get fined $920 million. That's an awful lot of scratch. That's almost a billion dollars. So far, J.C. Morgan have put aside $6.8 billion, which is going to cost that illegal face for other things that are coming up, including alleged manipulation in gold and silver and the same thing alleged with other things that they do in the oil market or gas market, aluminum market. They've got lots of heat coming on them. At Guildhall, we stress that you should be dealing in physical gold and silver, not paper. The real thing, as I said, you take a hundred ounce bar, you drop it on the ground, it clangs. That's what you need to own. You can buy it outright from us for immediate delivery. You can have a media delivery and put it into a secure depository, where you have easy liquidity, where you can spy and sell on a phone call. You can even open up a collateralized finance account, which is basically a reverse. It's like owning a home. Nobody can just go out and pay $500, $600,000 for a home. They normally put down 25%, 30%, and they finance the rest. That's what happens with gold and silver. You have to look at the usages of a product. Let's look at silver, for example. It's virtually used in every technology there is out there. Every cell phone, every iPad, every microwave has some form of silver in it. It's minute. It's not recyclable. When silver gets to $150 an ounce, some third-world country will be picking up all these flat-screen TVs and picking it out with pins to recycle it. But at $22 and $25, in computers, no one's going to pick that out right now. We're calling from Guildhall, and I'm going to keep to what I've, in my opinion, where I think silver is going to be. I think in 12 months, maybe a little less, you're going to see $60 silver. I think you're going to see $2,200 gold. Goldman Sachs this week, completely negative, said gold is going to drop down to $1,000. As they said it the next day, when they said they're not going to tape it to 2015, probably, gold shut up $65 in one day to $13.65. As we're taping this show right now, we're trading around about $13.40 for gold. Silver's around about $22. I think this is an unbelievable price for both of these products to get into own a hard asset. Every week, I give an example. If you take $10,000 10 years ago, put it in a coffee can, bury it in the back garden. You've still got your $10,000 in cash. If you would have bought 10 years ago, 2,500 ounces of silver, silver was $4 an ounce. That would have cost you the same $10,000, but that silver, even today at $22, would be worth $55,000. That's 450 percent more than your $10,000 in cash. So is it a smart buy? Absolutely. Over the last 10 years, you'd have a return of around about 43 percent a year. If you're doing better than that in the stock market or in real estate, don't listen to me. Don't do what you're doing best. 1-8-7-7-2-1-4-17-11 or guildhallwealth.com. Jeremy, I'm going to throw the email question of the week. If you have one, it's investing at guildhallwealth.com. The question is, as we Jeremy from Philip and Alberta says, "Why is the price I pay for gold and silver higher than the price I see on TV?" That's a great question. The price that you're seeing on TV is based in the futures market. It's based on the paper traded on price of silver. Of course, if you want to take delivery of that silver or purchase it for delivery to a depository, you have to understand that now you're buying the product. So if you think of just even a car, there's the sticker price, and then there's the freight, and the delivery, and the taxes, and this and that. So there's always those added costs, right? Same thing in bullion. You're going to pick the type of bullion you buy, the larger the bar, the less the cost of spread, the smaller the higher the cost. Now, what happens is- It's a fabricating charge. Yeah, it's a fabricating charge. So basically what happens is our wholesaler charges us a certain price over that spot price. We add our small premium on top, and then the end user gets that bullion. So I wish that we could buy it at spot price ourselves and pass that savings along, but unfortunately, we can't. And the funny thing is, is the wholesalers that we use, they're in the same depositories as us. It goes from one side of the depository to the other side of the depository, but the wholesalers own that product, and there's a fee from the paperwork for buying, moving that product from, as I said, from one side to another side of to our shelf or our cage, where our product is being held in that same depository. So it's an interesting thing, and it's the same thing when I talk about we sell maple leaves. Whether it's a silver maple leaf or a gold maple leaf, you're going to pay a premium on a maple leaf. A gold maple leaf is as much as $50, more than a one ounce bar of silver, whether it's Johnson, Matthew, Val Camby, any other brand, but when you've got the queen's head on one side and a maple leaf on the other side, you're paying for that imprinting a premium of about $50. Does it make any difference? When you try to sell it, they're going to give you the value of an ounce of gold, not the maple leaf price. And that's a fact. 1-877-214-1711 or guildhallwealth.com to start investing. Something we were talking about just before the show Jeremy from ETF Trends, an article and the title is Bear May Growled Again for Gold and Silver, obviously negative. I want to read a quote from this and get your opinion on it. It says, "The outlook for silver, gold's cheaper, more volatile, cousin is similarly downbeat already the second worst performer this year among the 24 commodities in the S&P. GSCI commodities index silver could be further crimped by faltering industrial demand faltering industrial demand." Ultimately, look, this is a classic type of article we see on an almost daily basis and all over the place, just a typical negative silver article, gold article, and you have to learn how to be able to read through what it is. So this person is talking about crimped industrial demand. I would argue that number one, there's the most patents pending of all precious metals and base metals with silver. So we talked about even new technology for flash drives last week, which had silver in it. Paul mentioned microwaves and flat-screen TVs, iPads, every electronic turn on a light switch there's silver. Industrial demand is clearly on the rise, 900 million ounces out of the ground per year for industry or rather an 800 is being used for industry. We're pretty maxed and clearly there's a lot of demand for investment. So I don't see industrial demand going down when new technologies are growing exponentially. There's a second part of this article quote as well, it says it's widely expected that the federal reduce its 85 billion in monthly bond purchases to 75 billion following the meeting next week, right? And it continues and says, any surprise on that front that is seen as good news for the US dollar will likely turn out to be bad news for dollar-dominated commodities such as your favorites, gold and silver. Right. So it's just fear-mongering at its best in terms of using that tapering argument to try to really beat down the sentiment in the market. Long-term, whether they tapered or not, it doesn't really matter because we were looking at the fundamentals and what that can do going forward. One of the other things that they mentioned in that article, by the way, is that they mentioned that demand for the metal will come off because of economic growth won't be strong, which is interesting because they're always touting that the economy is recovering. So all of a sudden it's convenient for them to admit that the economy isn't getting strong and that industrial demand is going down. So it's just these whimsical arguments that they pull out that you have to understand the fundamentals. You have to do your research on precious metals to see how the why these markets are going to be moving up and be able to see through these. Well, exactly. The sod was in from Syria, was in an interview yesterday or the day before, and he speaks perfect English, by the way. He was a doctor, but he was saying that it's the rebels that they can make this gas in the kitchen. It was like a ton of gas that was thrown at the rebels. And the next thing he said, well, they did it, it was them. And then the next thing that he reversed was, well, you have to be a specialist. You have to have special people to be able to, you know, it's like breaking batteries and yeah, talking out of both sides of his mouth. So it's the same thing with, you know, these people that write these articles, you know, normally it's a 21 year old or a 22 year old out of college works for a company and they give them a piece to write and because they don't want to put their own name on it. And it gets out. It's like stuff on the internet. You know, I can give you 500 great articles, you know, on gold and silver. I mean, anybody's listening to the show. You know, the best place to go for information is kingworldnews.com. You know, there's people like John Embry. There's people like Spra. They write pieces every day. They have been in this business for 30, 40 years, and they understand the gold bullion business. I don't listen to somebody who's 22 years old, just out of university that doesn't know, I won't say, but it doesn't know too much about the business. I have skin in the game. Everybody that works for Guildhall has skin in the game. We own gold. We own silver. We own natural fancy colored diamonds. We are not in the stock market. We don't own equities. We don't own stocks in mining companies. It's completely different. They don't correlate with physical gold and silver. The cost today to bring gold and silver out of the ground is incredible. Silver in most cases is a byproduct of gold, copper, and zinc mining. So it's even more expensive to bring it out of the ground. You know, a few years back, there was about 9 billion ounces of excess silver in the market. Today, it's probably around about a billion ounces that is above ground. There is lots of silver beneath, but it takes a lot of money to bring it up today. Silver trading at $22 a month. In the end of June, we were at $18.20. We told our clients, load up the boat. This is a great, great price. If you want to get in touch with us, give out some numbers there, John, and open an account. You can start that by calling 1-877-214-1711 and guildhallwealth.com. Take a very, very short break. When we come back, talk about natural, fancy color diamonds and investing in a guildhall color diamond. And we'll get to more about purchasing and investing in bullion as well. This is the Real Money Show. You're listening to the Real Money Show, the number to start investing 1-877-214-1711 and online at guildhallwealth.com. Love this part of the show. It's all about the diamonds. This is the pretty part of the hour. Jeremy, diamond discussion right now. Want to hear about the diamond of the week? What have we got? Who's doing it? Well, I'm going to do it for the simple reason. Let me tell you why. Yeah. Last night, we had a seminar. Nicole Snimman actually led the seminar on natural, fancy colored diamonds. We brought out actually about a dozen diamonds to the show. We had a security guard and we had the diamonds on the table after the, you know, the presentation. Actually, it was like people rushing at us to see these diamonds. Actually, let me tell the story here. This is good. I started interrupting. So we set up a table and we put out, what we wanted is we want to make sure that people take their time to view them, right? So we put the table set up with a couple chairs so that we could do it individually. Well, one person sits down and then a total stranger sits down right next to them. And then another guy goes right in between them and starts leaning over. And then before you know it, everyone's leaning over the table and we had this one woman who actually ended up winning the 10 ounce bar, by the way, was grabbing the business cards off the table and just started handing them out to everyone that was looking at these diamonds. It was, it was pandemonium and the security guard was freaking out. He had the hand on the clock. Yeah. I mean, it was about a half a million dollars worth of diamonds at actually at cost. So you're looking at a million to maybe worth of appraised diamonds. So, but anyway, one of the diamonds that we brought out. And I was trying to explain to people, we carry three types of diamonds, fancy and tense and vivid. Those are the three color ranges. There's light, fancy light, we don't touch. And then you can get into some other kind of grades, but it's fancy and tense and vivid. When I buy a stone, the stone I'm going to talk about this diamond is a 1.18 carat. It's an oval cut, intense, internally flawless. That means there's no inclusions in the stone. The stone itself, the cut grade is good. The symmetry is very good, which means if you folded that diamond in half, it would be perfect. Very cool. There's a very faint fluorescent blue, which is okay. The polish is excellent. Now, this stone in actual fact is appraised of $42,000. We have it on for $22,000. Now, this intense diamond, in my opinion, though it comes with a GIA grading report and also an independent appraisal from Harold Weinstein, which appraised it at $42,000. At GIA, if there was a grading between one to 10, they don't really work that way because they have diamonds and they match the diamond to a color. So, if this diamond was a 10 in an intense, if we had a 1 to 10 and we graded it as a 10, it could be a 10 and a half, which would bring it into vivid. Now, GIA doesn't want to get into disputes to say, well, this is a vivid and somebody else calls it an intense. So, they would rather call it an intense and be safe than call it a vivid on a scale of a maybe a 1 or a 2. So, in my opinion, and again, it's my opinion. I go on the color, the cake, the cut and the make of this diamond. I mean, the scintillation, the fire that comes off of this diamond is incredible. I think this diamond is a vivid at $22,000. I think it's an absolute steal. If this was priced as a vivid, it would be $40,000, double the price. I mean, this diamond, you could have bought, you know, less than three years ago as an intense for around about $14,000, $15,000. It's $22,000, as I said, as an intense. If it was a vivid, it would be over $40,000 for this stone. It's an incredible stone. It comes with a set as a GIA. It's an independent appraisal, tells you this stone is worth $42,000. That's what it's appraised at. And I think you had a question that you wanted to ask me on that. This is the question that I want to ask every week. Why is there such a big difference between the appraisal price and the price you charge, meaning why you're not charging more for your diamonds, really? I mean, there's such a huge discrepancy between the appraisal and the sale price. Yeah. Well, there's a few reasons. Number one, you have to understand that it's very difficult to go out and procure these diamonds. I'll give you an example. We had a two-carat intense princess cut. So that's a perfectly square diamond. Now, the appraisal is whatever it was. I think it was in the 90,000 range. And the diamond, I think, sold for about 50. The thing is, is that if that diamond got lost or stolen, you have to ask yourself how easy it would be to find to replace that diamond. I've never seen one before. And we've been in this business a long time. So it would be very, very difficult to basically get a new diamond similar to that. And that's why it's going to cost you a lot more. If we go to dealers, we go to our partners to try to find a diamond, guess what? Prices go up, right? You want to be on the buyer side where they come to you. So that's a big part of it. The other part of it is we also have buying power. When you are buying high quality diamonds, you're getting better pricing. And we want to pass that along to our clients. Because ultimately, we're going to, as a secondary market, we want to help clients sell those eventually. Well, we don't want to tap dance three years from now. We want to show that profit. So the better pricing, we can give our clients the better. And ultimately, of course, we're not charging retail prices. We don't have a large store with marble and glass to take care of. We simply buy the diamonds, store them and help our clients make money in this market. Guildhall, when you're buying a Guildhall diamond, you're buying our expertise, the knowledge, our buying power, the reputation we've built up with our cutters and polishers and the people that we do business and the people we partner with. And I say partner because they are just as much involved with our business because they, we belong to the NCTIA, which is the National Colored Diamond Association of America. There's very few members in that association. They kick people out. They're not looking for new members because they only want people that promote the product, sell the best of the product, and don't have any problems with clientele of not accepting goods back. You know, a lot, there's a lot of companies selling diamonds. We did it in the summer last night. We show a couple of diamonds. You know, they look the same. You know, one diamond you can pay $9,000 for because it's an inferior diamond, another diamond that looks exactly the same. You can pay $40,000 for and it's got a lot of inclusions and the diamond's worth $4,000. You know, you have to deal with somebody that has a great reputation. You need to see the GIA. You always have to have a full GIA. That's the certification of that diamond. It tells you everything about it from the size, the color, the shape, you know, the grade of the diamond. And it also gives you a plot of the diamond. It shows you the size of the table, the depth of the diamond, the size of the girdle. All these things are important to bring out the fire and the color in these diamonds. Yeah, I don't want to give away too much about what we talked about at the seminar because we'll have another seminar and people can come and learn more about it. But one of the things that we pointed out was that there's very limited information on colored diamonds in terms of, you know, if you went to chapters and wanted to find out about taxes or find out about flipping homes or find out about even gold and silver, there's a plethora of books. If you want, you know, you want to find out about yoga, you can find a book on it, but you will not find a book on colored diamonds. And there's actually really only three books. One of the books, the person who wrote it, is no longer with us. The other two, one of them is a, is a, a friend and partner that we have we speak to on a regular basis. We see them at least once a year in, in Las Vegas and visit them quarterly in New York. And the other one is by Hoffer, who Nicole does speak to whenever she has a particular question, she'll give him a, you know, sentiment email or talk to him on the phone. Diamonds. And so we're, we're in with the, with the, the most foremost experts on it. And, you know, we have conversations with our cutters who are taking pinks and cutting them into reds and, and they're showing us the type of things that they're getting involved with. Now that's a very risky thing to do, but, you know, that's the type of people that we're involved with on a day-to-day basis. So they're also constantly advising as well. You know, we have great taste in, in colored diamonds, if I may say so, but they're also helping us along along the way as well. It's a small business, John. I mean, we get offered product and I get offered a, you know, a diamond and it could be a three-carrot, you know, pear shape or whatever it is. And then I call one of my suppliers that we do businesses, you know, when I say suppliers, they repartent with us. And they say, yeah, I've seen that stone, you know, there was a problem, it's narrow or it's there. Stay clear from it. And they know, because it's a small industry, it gets passed around. Or they'll say it's great. Well, they say, yeah, what was the price where you offered them? Great price, you know. But you have to know what you're doing. And when you first get into this business, you know, you take your hits, you know, people always have a, you know, a little shot at you and sell you something that, you know, you shouldn't have bored, or they take a liberty on the price. You learn the hard way. And, you know, once you understand this business, I've been collecting, you know, for a long time, being in the business now, you know, my people won't show me something unless it meets my criteria. We only buy the best product because somewhere down the road, whether you buy that stone, you're going to hold it for five years or 10 years or 20 years, eventually it's going to wind back to us. We're a family business, you know, my son, my daughter, both in the business, my granddaughter, you know, I got pictures of her with a loop, but looking at, you know, diamonds with a tweezer, she wants to be in the business. And I'm happy for that. You know, Darren's son, if he wants to come into the business, it's my pleasure. I'm coming into the business. Come on. Well, you know, you know, what's, what's, it's a really exciting investment opportunity. You know, even looking at an entry level fancy diamonds, you could have got into that even last year for, for less than 10,000 today is becoming very difficult to find a fancy that you could buy for less than 12. And it's just like real estate where, you know, when you think about trying to get into that first home and then you get in and you almost breathe a sigh of relief, even though you paid a lot of money for it, you're happy you got in because the market keeps going up. And just like, just like the real estate market, you want to try to keep moving up because this market doesn't move down in prices, especially on high quality diamonds such as we have. And then eventually, you know, we do see clients that buy multiple diamonds that move from the fancy up to the intense, up to the vivid, you're going to get up to a point where eventually you downsize. And that's where you're going to cash in ultimately. So I think once you get in, you know, ask us about our new brochure, once you get in, I think you're going to be very happy, very excited and enjoy it as well. Well, it's the funny thing about real estate is that when somebody buys their first home and they say they bought a house for $400,000 and they always say, I wish I would have bought their house for $500,000. Look how much it's gone up. And that's what happens. You know, we talk about auctions and we talk about stones that are going for $45 million and $15 million and $25 million. Not everybody's got that type of, you know, pocket cash. You can get into this market. Jeremy said, you know, $11,000, $12,000 as a starter. And again, congratulations to all the people that purchased diamonds this week. And the lady that actually, we gave away a 10 ounce bar of silver yesterday as a draw. Yeah, congratulations, Marilyn. Marilyn. Yeah, you did well. Do you know, it's funny. You just mentioned before we take a break here that, you know, it was a bit of a school hard knocks coming up and you took some knocks. But I mean, that's what people are also paying for. They have the benefit of your due diligence and your knowledge. So why wouldn't you go there to purchase a diamond? You're not going to go on your own. And don't go to Wikipedia. I tried when I first started. Do not Google color diamonds on Wikipedia. It's a mess. But there's a lot of companies, you know, all over the states that sell diamonds. They don't want them back. They sell them to you. But they don't want to take them back. We we buy the finest diamonds hoping that somewhere down the road, we can get them back. It's because they're so beautiful and they're becoming harder and harder to find. And as Jeremy said, you know, when you ensure a diamond or when we have an appraised value, that's what the insurance company has to pay you because they it's easy to say, Oh, we'll replace it. Go out and try and find it. You know, it's easier said than done. So we do the work for you. We expect to be paid a little bit for work. Nobody works for nothing. What is easy to do? What easy to do is start investing. That is one eight, seven, seven, two, one, four, seventeen eleven or guildhallwealth.com. Another seven more of the real money show coming up and more of the real money show, the number one eight, seven, seven, two, one, four, seventeen eleven online at guildhallwealth.com. Paul, just before I get into the diamond tender, you just handed me the recent diamond magazine. This thing, I've three minutes, I've been reading this thing and the education has increased tenfold. It's so easy. There's big color pictures. The information is so easily laid out. It's a one investing tool this is. Yeah. It's a 16 page brochure that actually Nicole put together with Robin in her office and it's a really great piece of information. It tells you, you know, virtually everything about how to buy a natural fancy color diamond and what to look for. It's like a diamond bible. This thing, it's amazing. Yeah, I'm hanging on to this book. It's free charge if you want to copy or you would like it emailed out to you, you know, just give us a call or go. What is it? Information or info or guildhall? You can do investing at guildhallwealth. Investing at guildhalldiamonds.com. The thing I wanted to just kind of just touch on, there was a tender, the algal tender held in Kowloon, Hong Kong, this last week. And it's a tender that we attend. Actually, we didn't attend last year. We attended the year before. We didn't go this year because we had a lot of things going on. But our partners went and put in some bids for us. We've actually, there's 56 stones in this year's tender. It depends on that. We've been on seven of them. And you should mention that as you've in past weeks, we are talking a teaspoon full of diamonds. Yeah, not only that, but not only that, but we saw some articles this week that said that this tender could be pushing the per care price of pinks to a million dollars, which I don't know if they were over. I mean, that that's extreme for even our tastes. We certainly hope that's not the case. But at the end of the day, this is a silent, silent bids. So you put in your bid and you hope for the best. We won't know till October the 6th or October the 5th, whether we've even won any stones. But we've with our partners of bidding on seven stones. In this year's collection, there was 56 stones. There was some red. There was a couple of reds or one red that's extraordinary. And it's an SI1, but there was only 11 VS stones. Now last year, we won several stones at the tender. One of the tender stones is the number 49. It's still on our website. We sold one to a client that wanted a tender stone. And the other one I've kept actually for my other family as an investment. This year, the mine is closing in approximately 2018 or 2020, which means there's only going to be another five or six more tenders. There's only about 300 more stones that are going to come onto the market. It's like having a great artist who dies. The collection is priceless. Then it becomes the prices go through the roof. We expect and we're bidding as much as 40% over what we bid last year to win some of these stones. I really want to have a couple. I mean, as a collector, I really want to win one for myself. I'd like to win a couple to put up on our website. You have a report and our guy will report, Jeremy. Yeah, we do have an Argyle report, so you can definitely give us a call or email us again investing at guildhallwealth.com. We can certainly get that report out to you. The significance of Argyle is that they do produce 90% of the world's pinks, which though it's only half a 1% of their entire production. 1/10 to 1%. Thank you. They're not the only pinks. There are still other pinks, and they're just as rare, but they do help promote pink diamonds because they are producing a lot. They've been mining that mine since the early 80s when they first started in production, and it was open-pit mining. Now they're going deep down, and so they keep sort of extending the closing date, but ultimately the deeper down you go, the smaller the diamonds, the less there is, and the more expensive it is to get them. So there is that supply-demand element. The price is going up because it's getting so hard to find, and we only sell VS quality. Most of the diamonds that are produced out of the Argyle mine, in pinks are SI1, SI2 and I1. That means they have inclusions that you can actually see with the naked eye. And even on the color, they're a little kind of weaker. They're fancy pinks. We tend to go for intense. We normally try to get VS1, VS2. If you go to our website right now, you're going to see five or six beautiful Argyle pinks in VS quality. We also have a 105 fancy intense VS2 in a pink. It's a pear shape. It's an unbelievable, beautiful, beautiful diamond, but you're looking at a stone like that over $300,000. Because once you get over a carrot, you're talking a different ball game. It's completely different. And the pricing, the structure, most of the stones that come out of the Argyle are less than a half a carrot. We have on our website right now four stones, over a half a carrot, which are extremely rare. Three of them are from the Argyle right now. But ultimately, again, we're going to know by early October what hopefully we'll be able to have gotten some from this year's tender. But there's no doubt that once the prices come out, once everyone knows what they received, we're going to have a very clear picture of what the pricing is. And it's pretty much guaranteed at this point that prices will be higher. So if we have a diamond that's looking for a appraisal within the next do up for an appraisal within the next month or two, you can pretty much guarantee the price is going to be higher. So if you've been looking at Argyle's, if you've been thinking about getting into this market and we have an Argyle pink right now for $22,000, you really want to get in before that price half before that price increase occurs. So definitely, this is a good time to be looking at it. One eight seven seven two one four seventeen eleven and guildhall wealth.com online do start investing. Let's recap here. Jeremy, gold and silver and bullion where it stands. Yeah. So again, gold last week, 1315 dollars this week we're trading around 1330 down as we've been taping the show, but we were as high as 1365. So we are looking to get back up above that resistance level. I feel that once we break that $1400 level, you're going to see some good momentum happening. I think you'll see a lot of growing sentiment at that point. So really you want to be in on this market using your logic at this point, not your, not going with your emotions. You want to take advantage of the value. Silver also last week around 22 same thing this week. So we've basically been sideways even though after the taper talk, we did jump up over a dollar 50. So it does show you the type of movements that can be had. So we did see a glimpse of it this week. Again, we're up over 20 20% since the bottom of this market set in June. So again, this market can be very explosive when it's, when it's time. So if you're looking to purchase for a first time, you want to be in before the explosions happen. You want to just start to stack your, your bullion. It is real money as we like to call the real money show. Taper talk clearly, they, you know, we got confirmation that, that this fed loves to jawbone to death, that they are going to talk down as much as they possibly can. But at the end of the day, they're stuck between a rock and a hard place. They will keep printing this money. They're at 85 billion a month. Who knows how much longer they can keep doing it, how much more they can keep printing, but it's, they've definitely set the tone here that I don't know how much longer every time that they can come out. This is my opinion, but I don't know how much longer they can keep coming out and keep jaw boning before people say, you know what, I'm done having a memory like a goldfish and watching these headlines. I don't believe it and I want to see alternatives. So we had the seminar yesterday. People are clearly looking for alternatives. Gold and silver definitely provide that when you look at the sentiment, every time we see pullbacks, Asian buyers come out, Indian buyers are coming out, even though they're struggling, but the mint sales show it, Perth mint, Canadian mint, US mint, sprot came out, mentioned that they're buying 50 times as much silver as gold. There is a limit to how much you can keep putting pressure on the downside when supply is just not there to bring it forward. So look for explosive prices eventually in this market. It's time to get in if you've not done so or start your research, give us a call, get some information, you make the decision. Yes, it's important, you know, to give us a call, come out, meet us, you know, sit down, make an appointment, we run through everything with you, we hold your hand through the whole process. You know, we're not challenging anybody's pocket, whether you want to take the product at home, you know, bury it in the backyard and put it under the pillow, do whatever you want to do with it, or put it in a safe, secure, insured, depository, you know, we're insured with Lloyd's in London. Great way to purchase, you know, you buy 100 ounce bars or 10 ounce bars of silver or even one ounce maple leaves, if you want to go that route, gold, you can buy maple leaves, one ounce bars of gold, 10 ounce bars of gold, kilos bars of gold, and even 400 ounce bars of gold if you're in that type of market. It's a great way to own gold and silver because you can buy and sell on a phone call. You know, when the market takes off and you want to take some money off the top, you don't want to be going around lugging gold and silver with you. A, it's an insurance risk. B, you know, it silver is heavy, you know, a thousand ounces of silver is 70 pound, 10,000 ounces, 700 odd pound, you know, you're going to need a wheelbarrow to get backwards and forwards and then you can take it back to someone and they may not take it because they say, I want to get it a seed because you could have lead. You know, when you deal with us, you put it in the depository, it's safe, it's secure, it's the way to go. You can buy and sell on a telephone call. The next thing, if you want to go into collateralized financing, you can finance up to 70% of the position. Thousand ounces of silver today, $24 give or take with commission. For you to double your money, silver's got to go to $48. Using collateralized financing, you're putting up $8,000, $9,000, silver moves up, $89, you've doubled your money. You've still kept back, you know, that $16,000, you've only put up $89,000. It's not for everybody. It's 30% equity financing 70. If you want to put up 40 finance 60, you want to do 50/50, we can take the risk away for you. But you've got to make that first step. You need to make the phone guy sound like one of those people preaching, don't I? I was excited. Well, I am excited. I love this business. I love gold. I love silver. I love diamonds. It's a great buying opportunity right now. If you're looking for retirement, you're looking to put your kids through school. This is the time to put some money into these markets. One eight, seven, seven, two, one, four, seven, two, eleven and Guildhall, Wealth.com, your final moments, Jeremy. Yeah, I just want to make a quick point about sentiment in this market. Sentiment in North America is decimated when it comes to precious metals. I understand that we have clients that are frustrated too that they've purchased within the last couple years. They say, "Well, when's it going to take off? When's it going to take off?" Because they look at the fundamentals and they know it just makes sense. And it's a bit of the emperor has no clothes. They just know that the emperor has no clothes, but how come no one's noticing yet? And we're waiting for that Rudy moment for that one person to step forward to those buyers to step forward where everyone decides, "Okay, I'm willing to step forward too." Yet you've got to look over across the Pacific and see that China is buying like crazy. They no longer want treasuries from the US. They are selling those. They are not net buyers. They are net sellers. The only single buying treasure is the Fed. Central banks are net buyers of gold. They're trying to hedge. You should be hedging too. They're hedging because they're looking for ways to preserve their wealth. And so there's mentality in the East that we need to see more of in the West. So instead of using your emotions and waiting to see that the market moves much higher, you need to use some logic. Look at the fundamentals. And I think you'll see that it's a great value right now. If you haven't gone on board and making this part of your portfolio, whether it be precious metals, gold, and silver, fancy colored diamonds, you should get on it. Post haste. That's the advice. 1-877-214-1711 online at guildhallwealth.com. While you're there, take advantage and get the precious metals advisor free subscription to Guildhall's premier market newsletter. Another phenomenal show fellas. We'll do it all again next week. This is the real