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Honest Ecommerce

215 | The Importance of Human Connection | with Alvania Lopez

On this podcast, we talk about the scale and complexities of corporate gifting, fine tuning your target audience, how Peachbox Co proved that resources are not a barrier to success, and so much more!
Broadcast on:
06 Mar 2023

Alvania A. Lopez, Founder / CEO Alvania always had a love (and talent) for arts and crafts, creating greeting cards and candy jewelry, through childhood. 

She delighted in the joys of gift-giving, and still does! Celebrating diversity and building strong relationships is her personal mantra. 

Alvania’s mission is to make the art of gifting, convenient, exclusive, and almost effortless.

In This Conversation We Discuss: 

  • [00:00] Intro
  • [00:56] What are Peachbox Co’s products?
  • [01:29] Where the idea of Peachbox Co came from
  • [02:19] Validating if an idea is worth taking the time
  • [03:47] Getting the first batch of customers
  • [06:15] The problems that Peachbox Co is trying to solve
  • [06:53] Using tech to make processes easier for customers
  • [08:17] The Shopify ecosystem’s advantages for Peachbox
  • [09:19] Sponsor: Electric Eye electriceye.io/connect
  • [10:16] Sponsor: JSON-LD for SEO jsonld.app
  • [11:31] Peachbox’s customer targeting strategy
  • [13:05] Resources should not be a barrier to success
  • [13:57] Where to find Peachbox Co

Resources:

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On this podcast, we talk about the scale and complexities of corporate gifting, fine tuning your target audience, how Peachbox Co proved that resources are not a barrier to success, and so much more!