After a building high-performance computing systems for the NSA, Dale Bertrand made the leap two decades ago into the early world of online marketing, working as an online marketing consultant for Fortune 500 companies and venture-backed startups. Today, Dale is regarded as a veteran in the tech industry. His clients include global brands such as Citizen Watch, Makerbot, Raymond Weil and Bulova. Dale specializes in helping his clients take advantage of search engine marketing, content marketing and web analytics. He’s also a sought-after marketing expert and speaker at industry conferences and corporate training events. To learn more, visit: http://honestecommerce.co Resources: Learn more at fireandspark.com Email: dale@fireandspark.com