So many journalists would look down their noses and sneer at the likes of BlogTO, Narcity, MTL Blog or any of the similar media companies that have populated the Canadian landscape over the last decade. But while companies that pride themselves on hard news are struggling to find a funding model that works, BlogTO just sold for $15 million.  

Featured in this episode: Tim Shore, Founder of BlogTO

Further reading:

• ZoomerMedia announces acquisition of blogTO, Yahoo Finance
• Freshdaily Lays Off Entire Editorial Staff Two Weeks After Launching, CANADALAND

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Broadcast on:

21 Mar 2022