SEO 101

Increasing Indexation on Large Sites

Ross and John discuss Increasing Indexation on Large Sites, plus look in some comments on content management systems, and a discussion on domains and how they impact SEO. Our Sponsors: * Producer Brasco: As digital professionals and business owners, we understand the critical importance of a secure and high-performing website. That's why I want to talk to you about Kinsta, a managed WordPress hosting provider that delivers exceptional speed, security, and reliability. Kinsta's infrastructure is optimized for WordPress, ensuring your site loads lightning-fast and ranks well in search results. They utilize Google Cloud's premium tier network and C3D virtual machines, which significantly boost performance. In fact, Kinsta customers often experience up to a 200% increase in site speed just by migrating to their platform. Security is paramount, and Kinsta provides enterprise-grade measures to protect your valuable data. They are one of the few WordPress hosting providers with SOC2 certification, guaranteeing the highest level of security for your website. Kinsta's MyKinsta dashboard offers a user-friendly interface with a comprehensive suite of tools to manage your site efficiently. From cache control and debugging to redirects and CDN setup, MyKinsta simplifies website administration. For SEO 101 listeners, Kinsta offers specific advantages. Their platform is optimized for speed, a crucial ranking factor in search engine algorithms. Their security measures protect your site from malware and hacking attempts that could damage your online presence. And their expert support team is available 24/7 to assist with any technical issues that may arise. If you're serious about your online presence and want a hosting provider that prioritizes performance, security, and support, I highly recommend Kinsta. Visit kinsta.com today to learn more and take advantage of their limited-time offer for new customers. That's k-i-n-s-t-a dot com. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

Duration:: 37m
Broadcast on:: 15 Feb 2010
Audio Format:: other

Ross and John discuss Increasing Indexation on Large Sites, plus look in some comments on content management systems, and a discussion on domains and how they impact SEO.

Our Sponsors:
* Producer Brasco: As digital professionals and business owners, we understand the critical importance of a secure and high-performing website. That's why I want to talk to you about Kinsta, a managed WordPress hosting provider that delivers exceptional speed, security, and reliability. Kinsta's infrastructure is optimized for WordPress, ensuring your site loads lightning-fast and ranks well in search results. They utilize Google Cloud's premium tier network and C3D virtual machines, which significantly boost performance. In fact, Kinsta customers often experience up to a 200% increase in site speed just by migrating to their platform. Security is paramount, and Kinsta provides enterprise-grade measures to protect your valuable data. They are one of the few WordPress hosting providers with SOC2 certification, guaranteeing the highest level of security for your website. Kinsta's MyKinsta dashboard offers a user-friendly interface with a comprehensive suite of tools to manage your site efficiently. From cache control and debugging to redirects and CDN setup, MyKinsta simplifies website administration. For SEO 101 listeners, Kinsta offers specific advantages. Their platform is optimized for speed, a crucial ranking factor in search engine algorithms. Their security measures protect your site from malware and hacking attempts that could damage your online presence. And their expert support team is available 24/7 to assist with any technical issues that may arise. If you're serious about your online presence and want a hosting provider that prioritizes performance, security, and support, I highly recommend Kinsta. Visit kinsta.com today to learn more and take advantage of their limited-time offer for new customers. That's k-i-n-s-t-a dot com.

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Privacy & Opt-Out: https://redcircle.com/privacy

Every day, thousands of hackers try to steal your crypto. But Arculos uses air-gapped technology by forming a protective barrier that insulates you from hackers and secures your crypto. Order yours at GetArculos.com The opinions expressed on this webmasterradio.fm program are those of the host, guest, and callers. And do not reflect those of the staff, management, or advertisers of webmasterradio.fm. Any rebroadcast or retransmission of this program without the express written consent of webmasterradio.fm is prohibited. Welcome to SC0101, your introductory course on Search Engine Optimization. So, turn on your computers, open your minds, grab your mouse, and get ready to get back to the basis. SC0101 on webmasterradio.fm is now in session. Hello, and welcome to SC0101 on webmasterradio.fm. This is Ross Dunn, CEO of Stepforth Web Marketing, and my co-host is John Carcutt, the SCO Manager for MediaWiz. So, John, it looks like we both had an immensely crazy week. It's been a crazy week, but I just have to mention, when you say hello when you first log in, you sound so excited to be here, and it's just really, you really do. I just have to tell you that. Thank you. Well, I do a fine. I like doing it. It's a nice break from our workloads. Yeah, it is. It's really nice, because I love chatting with you, and I can talk about this stuff all day long, and it really is a good break from the crying day-to-day. Yeah, it was nice if we got a nice comment, if you noticed, in Twitter. I did. I did. You know, we don't get a lot of love, but we got a little there, it was nice. He had a question, and I'm going to see if I can find some resources for the cover. He was asking really to dig into some SEO stuff about Drupal and Jumula, which are two really popular content management systems. I've used them very sparingly, but I'm looking for some people that might be able to help us cover that topic. Well, that'd be great, and I did note that my experience so far has only been with Jumula, and, you know, as being us advanced SEOs were kind of pretty hard on systems, so I definitely found Jumula a bit lacking. I really pushed it hard. I had to do some customization and stuff as intuitive I found, but it was good. And I do know that Drupal a while back was just horrible for SEO, and then about the time they pushed out version 5.0, it made a 180 switch and became much, much better. So there's definitely some stuff to talk about there, for sure. Oh, good. Yeah, I think that would be actually a really good show. That'd be actually a very fascinating show because there's so much to it. In fact, it would probably have to be an hour because there's so much to help. We do a half hour for each one. There you go. Yeah, it's a good promotion too. And did you know I just couldn't believe this? .NET Nuke got 8 million in funding? Really? Well, you're supposed to either don't know. .NET Nuke was like, I don't know, probably one of the first open source content management systems. When I used it, I was horrified because everything looked the same. Every .NET Nuke site looked identical. But apparently 8 million in funding, it's... When did this happen? Honestly, I just noticed it in a... I've got feeds running all the time on the side of my monitor here, and I noticed it and I just went, "What?" Article, so I think it was just last week or even this week. Well, I didn't even know .NET Nuke was still alive. I know. It was a bit of a shock. I'll give it that, but day someone sees some potential. I'm not sure why it got put ahead of some of the other guys that, frankly, I think are better. But it's been a long time since I've dealt with it, so I have to be way off base here. Anyway, it's good for them, I guess. Yeah, definitely. Congratulations to the .NET Nuke folks. Yeah, and how does open source get that kind of funding? Anyways, a lot of questions. Yeah, exactly. I don't quite understand, but maybe it went off. Maybe they got it through a donate button on the side, I don't know. [laughter] Wouldn't that rock? Yeah. I'm putting a donate button on my side right now. Patreon gets a cool 5%, right, so whatever it is. 20, if you're bad. So we've got a few things here. One thing, actually, we already covered it together, but I actually had an issue. I thought I'd bring up. And I think it's good for everyone who's listening, too. I have a client with a very big site that has lots of content that never seems to get more than 30% indexed. Looking at Google Webmaster Tools, looking at, of course, the site command, which is very much useless in Google, but shows some stuff in Yahoo. Anyway, according to everything, it's just not getting indexed. And I've come to some conclusions now between research and also talking to John. We bounce things off each other. What are the tactics for increasing indexation? So why don't you just take the first one, John? Excuse me. There's a number of them. But really, to me, the most important thing is to really look at how your internal linking structure is allowing the spiders to get around to your site. I mean, if you have a really narrow site where they have to go link after link after link to get some of that deeper content, you're going to have issues. So you always hear keep your site flat. And if you don't understand what you mean by keeping your site flat, is I try to tell people, excuse me, that if you can, and it's not always possible, but if you can, work towards making sure that you can get to any page of your site from any other page of your site within three clicks. So no matter where you're at on your site, you can get to any other place on your site within three clicks. That's a flat site. If you have to drill down six, seven clicks to get from one page to another, the spiders have to do the same thing. And a lot of times you're not going to take the time on your site long enough to do that and get to those deeper pages. Yeah, and actually, I noticed on SEO Moss, Randit had posted something of, it was pretty good. Or actually, no, it wasn't Rand, I should say. I apologize. And I'll actually back because I don't remember the author's name, but did a really good job showing how indexation works. So if anyone wants to find out more about that, it was a very good visual diagram. And it showed how a site that may have popular articles really found really deep within a site do help to index pages next to them, but it quickly tapers off. So one thought I had was to, and it does obviously work, but only marginally, is to get links to deep, deep pages in your site from articles, advertising, you name it, even guest blogging posts on other sites and linking to that content. But as he showed in this, I mean, I assume a lot of work had gone into this in terms of testing, but it showed that really the ones that are just directly next to it received some of the link juice, but after that it pretty much disappeared. And everything that was deep within the site was cold blue in terms of this was not going to be indexed much, if at all. It's pretty interesting, because really I thought Google being the way it is, it indexed everything. And I think that's still a case, it's just that so much of it just gets thrown to supplemental, because it just, frankly, I guess there's so much content out there they have to pick and juice big time. Definitely, and that's the second thing you want to look for. Like you just mentioned, it's this supplemental, and your pages can get dropped into supplemental for a number of reasons. You know, the most common of which is it's too similar to other pages on a site or duplicate content. And that's not just, when you talk about duplicate content, especially on a site that has tons and tons of pages, you have to be aware of not just the content on the page, but the code behind the content. Because you got to remember, the spider is looking at everything, including all that HTML and markup language that you're using to build those pages. It doesn't look at it as hard, but if you have the same structure and the same design on every page, and that structure and design takes up 80% of the code to build the page. And in the actual content, it's only 20% of that code. It can push you closer to that duplicate content filter, and sometimes those pages drop into supplemental. Another thing to really be aware of, speaking of the code, is your titles and your description tags. You got to have unique ones on every single page, both title and description. I've actually seen examples back when you can actually do a site search on Google and find out which pages were in supplemental. I wish they'd bring that back so bad, but they were minimal. But I've seen a site where the site had different titles, different content, but for some reason when they built a site, all the descriptions on the whole site for every page were the same. Duplicate descriptions. That was the only thing that was duplicate. And then we went in and wrote, and they had maybe 10% of the site index and had tons and tons of pages in supplemental. So we went and we wrote unique descriptions for each page. It's the only thing we changed, and about 70% of those pages came out of supplemental. So just with the description tag. That's awesome. That's a good tip. Yeah, I think it's a problem that a lot of big sites face, and to be frank, you shouldn't have every page in there anyway. It would be wonderful, but really it's pretty much impossible as far as I can tell. And because there's always going to be something that's either duplicate or pretty much unnecessary. Your privacy policy, I guess it's just a benefit to having that in there, but really not much. A submission page? No, not much. There's certain areas. And you should also be blocking some of this stuff. Why even let the search engine's index that if it's of no consequence or relevance to your site? And this is something I think I mentioned to you, Ross. There's technical ways to help the spiders get through your site as well. I mean, the obvious ones are your XML site maps. And didn't they just increase that from 1,000 to 50,000 URLs you can have in those site maps recently? Yeah, at least 50,000. I didn't realize it was just recent, but that's what I found the other day. Yeah, I think it did that within the past couple of months. And then that replaces, it's not going to help you rank better, but it's going to help your pages get crawled. So that XML feed basically replaces the crawling process. But something else that really helps with getting the deep crawls into your site is making sure that on your server, you have what's called a conditional get enabled. And what the conditional get does, and the spiders will look for this when they go to a page, the conditional get allows the spider to access when the last time the page was updated. So that data is stored. You know, Google stores that data when it crawls. If it can get the data, it'll store it. And the spider comes back to the page, and it sees it has not been updated since the last time it was there. It skips it and goes on, and you can get much deeper crawls that way. If you're not updating a lot of that, if you're updating every page all the time, well, then it's not going to help. But if you only update 20% of your site on a regular basis, that other 80%, you know, the spiders get through it much quicker. Now, I actually had a discussion about this with a developer for one of my clients recently who was claiming that there's no way they could do that for dynamic pages. And he didn't -- and I'm still trying to convince him. But he didn't understand that just because it's a dynamic page, you know, your URL is going to be different because you're adding some of those parameters and you've got a mod rewrite up there. And that URL is what the spider is looking at. It's going to look for the date that that URL has recently changed. Trust him. And he does make a good point about if it's dynamic, the template won't change, but the content might change. So there is some issues you've got to think about when you've got a really dynamic site that's being built from a database from that. Well, it's a big site. That's pretty much all of them. Yeah, true. At least I hope so. I'd hate to be the webmaster if it was. Okay, well, before we continue on here, let's take a quick break and we'll be back in a minute. SEO 101 will be back right after recess. Hi, welcome to the SEO shop. How may I help you? Oh, hi. I'm looking for something for my website. Well, I could slip your website into a sleep web campaign. Hmm, okay. Our professional internet marketing experts can custom tailor your web campaign with our SEO services. And by the time we're finished, your website will have such high organic search rankings that it'll turn the heads off of Google, Yahoo, and Bing. I would love that SEO-shop.com. The experts in professional internet marketing services. Let us research, plan, execute, and succeed on your web campaign today with SEO-shop.com. This is a test of the PR web content and news delivery system from PRweb and PRwebauthor.com. If this was a real release date, your story would reach more than 30,000 journalists, 250,000 RSS subscribers, and just over 30,000 unique websites. 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Yeah, and I've got a couple of club clients that are publishing between 40 and 60 pages of new content every day, and we've had to deal with this on a regular basis. And the main things we did to do that were really analyze that internally structure, and we did a really good job of building out an actual HTML site map for a lot of these pages that's been helping quite a bit as well. Very cool. Well, one, I'm actually involved in a site that was just launched, I believe, last week was the first. So whatever the first is, was that two weeks ago already? I don't know. Almost. Yeah, she's, and it's called LifeAsAhuman.com. LifeAsAhuman. It's a great idea. Anyway, it's also got some of those potential issues. Right now it's small because it just launched. But, you know, we're constantly considering me as the web marketer. And I'm trying to figure out how to make sure that the site, which is WordPress, WordPress based, will manage such a large site and be built from square one, so that will be indexable. And, well, it doesn't get overburdened. It'll be really interesting. I don't know how big WordPress can get without it being a problem. One of the things with WordPress, if you're using it as a content management system and you're publishing content on a like 20, 30 articles a day on WordPress, what happens is, you know, it's a great idea. What happens is, depending on your template, depending on your site structure, but if it's a really basic WordPress implementation that you haven't done a lot of customization to, what happens is that content flows through that site so fast that it drops back into the archives and the deeper pages of the site really quickly. And what happens is that the entire site becomes really time sensitive. So all the content is, you know, just spiders getting to it is really time sensitive because it's moving through the site on a continual basis. And there's some new sites that I've worked with that have the same exact type of issue, and what you have to make sure you do is find ways to have static areas of content. And when I mean static, I don't mean, you know, it's the page and it never changes, but you have pages that aren't flowing through a section of the site. You know, you have in one particular case, it's like a celebrity gossip site. If you have, you know, 40 stories a day and they just flow through the site, you know, that's all time sensitive content. But then you click over to another section and you have an index of celebrity archives and each celebrity has its own page and that page is pretty much static. You have to have both types of content to really leverage, you know, all the work you're doing. So I get the idea that you do need that static is still not maybe I went to another place for a second there, but I didn't catch exactly what should be done then. I mean, I realized like it doesn't tags do that what you're just talking about right there. Tags can do that and the issue with tags is to me is you have to really, the tag is just going to have the snippet and the title of a page and it's going to have a list of them. So, but to really have a static content page dedicated to a topic, you're going to need some static text. You're going to need some, some, some, some headlines or subheads. You're going to need more content on that page targeting the topic of that page other than just the articles flowing through it. You know, or out of the titles or the list of articles related to it, you need other types of content on that page that's not going to change day to day type. You know what I mean? Well, you know, one thing you could do, I've never tried this is just an idea, but there's a snippet option, I believe, within WordPress. I've never used it, so I'm talking. Okay, I'm going to fly to Canada and smack your hands if you've never used the snippet option in WordPress. I'll just take a more info and then I use the description tag, right? So, what? So, I'm not afraid of you here, everyone. Okay, go on. So, the more is good. Okay, if you use the, you put the little more tag in your post and it cuts your article off after a paragraph or so and they have to click through and then they can read the article. That's good. The snippet tag allows you to create some custom, very targeted content. There's a page about, you know, a page about picking strawberries, right? Your first paragraph of text may not have your targeted phrase. It may. There's an SEO involved, it will. Yeah, but when you're dealing with people that are writing 60 pages of content, they have four authors, it might not necessarily have your targeted phrase. So, but if you have that snippet, you can actually create a custom bit of content specifically for that article, almost like a description. But maybe a little bit beefier than a description or, but you can really focus that in on your target and use that to your advantage. So, where I was getting at that is you could use that as your static content. Make that into a Jives pretty jived up. But if you're talking about a tag page and a tag page has, you know, you can tell it how many articles to put on a tag page and say you tell it to put six articles on a tag page. And you've got six articles with the article title and your snippet or the description piece, but you've got that six times. You still need on that page, if that tag is picking strawberries, you need an intro text. You need a picture of some strawberries. You need some links to some other sort of resources about picking strawberries. You need static content that's not going to change. Sticky post. You could do sticky post. I'm just throwing an anxiety here, but that's what I want to do. Because I would do it perfectly. That's actually something I'm dealing with with another client as well. Sticky posting, you know, we want to make sure that when they get to a category, they're going to have something that's always, like you said, static. It's always there at the beginning. It's describing what the whole category is about. And then after that, all the recent stuff is posted below. Now with sticky post, can you change? So my recommendation is when you do this static content on these tag pages, of course, you have a header that describes what the topic is that has your target text. And you put that in your H1 tag, but your actual article should be in a title, should be in H2 or H3 on that particular page. Okay. All right. That's interesting. Yeah, of course. Yeah, it makes sense. So that would be something another dimension to consider. So I get a programmer that I just have to create this stuff when I need it. So it's a thought losing it. Oh, I'm sorry. I apologize. I'm back. So I hit you upside the head or something? Yes. I get that all the time. All right. Well, I'll probably be in this to death. It's fascinating for me. And I know I keep going on forever, but that's interesting. See, everyone, he's my font of knowledge at times. Oh, Ross is mine too. He keeps me in shape. Trust me. Well, I guess let's just take a quick break. And when we get back, we're going to jump right into domains and how they impact SEO. Some great questions. John put together. SEO 101 will be back right after recess. [MUSIC PLAYING] [MUSIC PLAYING] So you're telling me your affiliate program on the local pages affiliate network is performing as well as your handicap? Absolutely. When I talk to your XML feed, I'm able to monetize all of my traffic. They handle all of my volume to anywhere in the world. Plus, I also get high costs per click and the most exclusive of advertisers to work with. You should join the club. Sounds good. I can't wait to join. But first, let's work on that team shop. Use the power of local pages with over 5 billion searches per month and the largest database of paid search listings. Let local pages affiliate network personalize your account and give you the search tools and solutions you need. Become a local pages affiliate today with localpages.com. Are you happy with your landing page performance? Discover how to improve your landing page performance with conversioncredit.com, brought to you by Engine Ready. Turn your underperforming landing pages into cost-effective sales-producing machines. Be sure you're not wasting your precious PPC budget. Conversion credit tools give you the ingredients to create high converting landing pages. You don't have to be an expert to use Engine Ready's conversion credit tools, but you'll feel like a landing page pro. Take the guesswork out of increasing your conversion rate. Visit conversioncredit.com and boost your conversion rate for free. That's www.conversioncredit.com SEM synergy, live broadcast Wednesdays at 3 p.m. eastern noon pacific or on demand any time inside the search engine optimization channel only on webmaster radio.fm. [Music] Okay class, take your seats and no talking. Recess is over and SEO 101 is back in session, only on webmaster radio.fm. Welcome back to SEO 101 on webmaster radio.fm with John Carcutt, SEO manager for MediaWiz and myself, Ross Dunn, CEO of Stepforth Web Marketing Inc. We were just beating to death the fascinating topic about increasing indexing and all that stuff on, in this case, WordPress sites. Anyways, now we've got some good questions that John has put together. In this case, it's about domains and how do they impact SEO? What prompted this? Did you have something you were dealing with recently? It's very interesting actually and actually somebody else tweeted about the same exact issue they were dealing with the client. Working with a client and of course doing an audit of the site and kind of one of the questions we ask is, "How many domains do you own and how are you using them?" And they're like, "Well, we've got a bunch and I'm not sure how we're using them." So I said, "Well, send me over the list and we'll do a little analysis and we'll tell you if you're using correctly or how to use them. You know, if you're not." I get a list of about 1,500 domains from this guy. I'm like, "Okay." So we did. We found a software program that would go in and let us put in 500 domains at a time and give us back the header response code. And most of them were 302 redirecting or they were erroring out, which is fine, and a chunk of them were even given 200 okays. So they obviously had an issue with their domains. And that kind of prompted me to think about why this is an interesting topic when it comes to SEO because there's a lot of things around domains that can impact how the search engine see your site. Well, and the first one you start with is keywords in domains versus memorable domains. And that's a really good topic. I mean, to me, I obviously the dream is to have a perfect balance. You know, in our case, I would be kind of crazy to have stepforthwebmarketing.com. Of course we own it, but the same thing is that it's not something I would want to make person type in every time. So what do you go for? It really depends on your target. I mean, I don't want to leave something there for you. I look at it this way. I mean, yes, you'll get a bit of a boost if you're in a really non-competitive field if your targeted phrase is in your domain. To me, though, if you only have one target phrase that you're targeting and that's your domain, fine. But most people have, you know, many, many, many target phrases that they're trying to get, you know, traffic for. And you're not going to be able to put all those in your domain. And you're not going to want to buy a domain for everyone and then point them all into the same place. That's not going to do you much good either. So personally, you know, you can get a site ranked fine if your keyword is not in your domain. And if having a memorable domain is going to really make sense for your market, there's no reason to not do that just because you want a key phrase in your domain. Yeah, and also, oh, don't lose this, don't lose this thought. Today's Friday, everyone, so bear with me. Shortness, making it short is important as well. Now, I do see, I mean, we're probably not, we're both in agreement that it does play a role in some rankings. Sure, like you say, like for me, when I run doing marketing with a client, we're trying to pick a phrase, perhaps we're even a square one and planning a site and marketing plan. I say, all right, what's your goal ring? You know, what are you going for? What's your dream ranking? What really is a perfect, relevant topic that covers everything you're doing? Okay, let's see if we can get your domain for that. You know, why not? That's a good thing. That way the home page can focus on that phrase and everything else breaks down into the other longtails and subphrases and such. And people think all the good domains are gone. I will argue that all day long. At least once a week, I'll come up with an idea for a project online that I want to do in all my spare time, which means I have tons of ideas and no actual projects. But I always go and do the domain research, you know, just to see if there's a domain available for that thought. And, you know, the past six or seven that I've come up with every single time, you know, I've jacked. But I always go and do the domain research, you know, just to see if there's a domain available for that thought. And, you know, the past six or seven that I've come up with every single time, you know, I've jacked. But I always go and do the domain research, you know, just to see if there's a domain available for that thought. And, you know, the past six or seven that I've come up with every single time, you know, I've jacked. But I always go and do the domain research, you know, just to see if there's a domain available for that thought. And, you know, the past six or seven that I've come up with every single time, you know, I've had a domain easily, easy to find that was perfectly tied into what I was thinking about doing. From a keyword perspective and/or marketing perspective. Exactly. And it's actually quite simple to find them. And sometimes you do after, if it's a really, really competitive industry, it'll take you maybe half an hour to find a good one. But that's not bad. I mean, I found WhistlerGames.com for when the Olympics were coming, when I found out about it, WhistlerGames. It's a pretty good domain. I mean, if all I've got on there was, I'd ever add sense, but whatever. So my favorite domain that I've bought in the past six months is I'm a South Park fan. And my son and I occasionally will play World of Warcraft just to burn off some steam. But they had that South Park episode a while back about World of Warcraft. And one of the things that came out of that was the term. And I'm not pleased. I'm not trying not to offend anybody, but this is a term that came from the show. It was art hard. So there was a derogatory term that they call each other art hard, you know, when they messed up. I bought r-tard.com not something. It's a four-letter domain with a dash in it that's tied to two very, very popular pop culture icons. And it was available. No one had ever registered. Very nice. Well, we've got some other domain questions we'll bring up in the next episode. But for now, that's all our time. So thank you very much for joining us today. Keep in mind that every week, every Monday story, at 2 p.m. Pacific, 5 p.m. Eastern, is when SEO 101, the webmaster.io.fm runs. So, John, what's your Twitter account? I have John Karkert. And I'm at Ross Dunn, and have a wonderful day. Thanks for listening, everybody. [MUSIC PLAYING] But I always go and do the domain research, you know, just to see if there's a domain available for that thought. And, you know, the past six or seven, I've come up with every single time, you know, I've jacked. But I always go and do the domain research, you know, just to see if there's a domain available for that thought. 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