SEO 101

Linkbuilding Effect of PageRank Removal

Ross and John discuss a listener email on the Linkbuilding and SEO Effect of PageRank Removal, plus a listener on query freshness when it comes to ranking on Google. Our Sponsors: * Producer Brasco: As digital professionals and business owners, we understand the critical importance of a secure and high-performing website. That's why I want to talk to you about Kinsta, a managed WordPress hosting provider that delivers exceptional speed, security, and reliability. Kinsta's infrastructure is optimized for WordPress, ensuring your site loads lightning-fast and ranks well in search results. They utilize Google Cloud's premium tier network and C3D virtual machines, which significantly boost performance. In fact, Kinsta customers often experience up to a 200% increase in site speed just by migrating to their platform. Security is paramount, and Kinsta provides enterprise-grade measures to protect your valuable data. They are one of the few WordPress hosting providers with SOC2 certification, guaranteeing the highest level of security for your website. Kinsta's MyKinsta dashboard offers a user-friendly interface with a comprehensive suite of tools to manage your site efficiently. From cache control and debugging to redirects and CDN setup, MyKinsta simplifies website administration. For SEO 101 listeners, Kinsta offers specific advantages. Their platform is optimized for speed, a crucial ranking factor in search engine algorithms. Their security measures protect your site from malware and hacking attempts that could damage your online presence. And their expert support team is available 24/7 to assist with any technical issues that may arise. If you're serious about your online presence and want a hosting provider that prioritizes performance, security, and support, I highly recommend Kinsta. Visit kinsta.com today to learn more and take advantage of their limited-time offer for new customers. That's k-i-n-s-t-a dot com. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

Duration:: 35m
Broadcast on:: 19 Oct 2009
Audio Format:: other

Ross and John discuss a listener email on the Linkbuilding and SEO Effect of PageRank Removal, plus a listener on query freshness when it comes to ranking on Google.

Our Sponsors:
* Producer Brasco: As digital professionals and business owners, we understand the critical importance of a secure and high-performing website. That's why I want to talk to you about Kinsta, a managed WordPress hosting provider that delivers exceptional speed, security, and reliability. Kinsta's infrastructure is optimized for WordPress, ensuring your site loads lightning-fast and ranks well in search results. They utilize Google Cloud's premium tier network and C3D virtual machines, which significantly boost performance. In fact, Kinsta customers often experience up to a 200% increase in site speed just by migrating to their platform. Security is paramount, and Kinsta provides enterprise-grade measures to protect your valuable data. They are one of the few WordPress hosting providers with SOC2 certification, guaranteeing the highest level of security for your website. Kinsta's MyKinsta dashboard offers a user-friendly interface with a comprehensive suite of tools to manage your site efficiently. From cache control and debugging to redirects and CDN setup, MyKinsta simplifies website administration. For SEO 101 listeners, Kinsta offers specific advantages. Their platform is optimized for speed, a crucial ranking factor in search engine algorithms. Their security measures protect your site from malware and hacking attempts that could damage your online presence. And their expert support team is available 24/7 to assist with any technical issues that may arise. If you're serious about your online presence and want a hosting provider that prioritizes performance, security, and support, I highly recommend Kinsta. Visit kinsta.com today to learn more and take advantage of their limited-time offer for new customers. That's k-i-n-s-t-a dot com.

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So, turn on your computers, open your minds, grab your mouse, and get ready to get back to the basis. SEO 10101 on webmasterradio.fm is now in session. Hello, and welcome to SEO 101 on webmasterradio.fm. This is Ross Dunn, CEO of Stepforth Web Marketing. And my co-host is John Carca, the SEO manager for MediaWiz. Well, John, I know you're just meeting a deadline. How's your week been? Very busy. It's always fun to have lots to do about you. Good. I've actually done a things like Proposal City this week. I've got them all booked up next week to do deliveries for some proposals. Excellent. No sign of the economy slowing down the SEO world in my world, actually. No, we had a bit of a drop for a while there. Just contracts were getting that much harder to sign. I think just because people are still leery of signing anything when the economy was all over the place. But it's changing now. Yeah, definitely. Definitely think people get a bit more confidence back. Yay! So we asked last week for some questions. We wanted people to send in some questions to us. And after much prodding, we've got a few in. And why don't we start with those? Do you want to start with the first one? I'm sure. Question one's from Richard Burkhardt. Sorry. I'll start that question again. Question one's from Richard Burkhardt. I'm sent to his via LinkedIn, just a little bit of history there. Richard and I were actually finalists in a blogging competition for Searching in Journal a year or so ago. And he's a pretty smart guy. But hence, he's asking us a pretty smart and technical question. So if this might be a little bit beyond SEO 101, but I think it's something people should understand and know. So bear with me for a second because it's a multi-part question. All right. So let's say you have a ton of incoming links that are bad. Say part of the URL is missing or was mistyped, you know, whatever reason. And he doesn't have this, but an example of that would be someone put you in like a blog role and they had 500 links from their site to yours. And they mistyped the URL so you get all these 404 errors because this blog role is wrong. I think that's the kind of thing he's talking about. So the URL is wrong and he couldn't create a dummy page for that specific URL. And maybe another instance is that the URL changes and maybe they just got one part of the domain wrong. So there's a bunch of different links and you don't know where they're coming from. So again, he's saying that's going to be easy. You get a 404 error, you take care of it. What he's asking is if you have this situation where you have a bunch of bad links coming to your site and you don't know what these bad links are going to be ahead of time. Is there a way in HT access which would be on Apache server or any other way you can think of to list the bad incoming links in 301 redirect them to another page before they report it as a 404 error? So you can try to capture some of that link juice. So let's try to consolidate this into a little bit simpler question. If you have bad links coming to your site, they're incorrect. Is there a way to capture those, redirect them to another page or the proper page before they send out the 404 error? And the reason he's asking is because if you could do that, you might be able to capture some of that link juice and pass it to the proper page. If it comes in as a 404, the link juice just kind of evaporates. And I did a little bit of research Richard to see if there was a way to do this. And as far as I can tell, there's no way to predict what this incorrect link is going to be. So there's no way to capture it prior to the header response by the 404. So because the first thing the server is going to send back before you have a chance to do anything is that header response. And if it doesn't exist, it's going to be a 404. So there's no way to intercept that and prior to sending out the initial header response, intercept it, change it to another header response. So unless somebody else out there knows a way to do this, everything I read or could find says there's no way to intercept it prior to the 404. So your best bet in that case is to have a really nice 404 page that gives people some access to other parts of your site. You know, just the standard usability type stuff for 404s. But to try to capture that link juice, at this time, I don't know what to do. Okay, just a note, I think I interpreted differently. Oh, you do? From what I can tell, he's asked, he's given us an example of a URL that he knows is broken. It has created a 404 on his site. So in this case, it's www.yourdomain.com/yourdress and then it just stops and maybe it's got some dot dot dots. It's not a real URL. You can't create a W page and have it redirect. How do you create the 301? And again, like you said, intercept it before it becomes a 404. Maybe I'm confused too, but it's seen in me that it was a URL that he knows he says, notice the dots. Let's say the URL was copied that way. You can't create a W page, so what do you do? So the problem, it's the same thing, Russ. The problem is, unless you know what the incorrect URL is ahead of time, so you know that there's a link out there that's wrong because they misspelled your domain. You can create a redirect that looks for that misspelled domain and then redirects it to the right place because you know what to look for. If you don't know what to look for, there's no way to intercept it before you get that 404 error and replace it with a 301. Okay, so he's saying that you don't know this ahead of time. I wasn't sure that I thought I did know the one ahead of time, but they were URLs that were just weird. Yeah, no, I mean, and the reason that I think I interpreted that way, because I don't know Richard. We've met at one of the conventions, but he's written a lot online, and I'm sure he's smart enough to understand that if you know it, it's easy enough to capture that and redirect it with a 301. So my interpretation was based on, well, what happens if you don't know it? And I think that's a good question. And that's what I did my research on. Is there a way, if you don't know what the URL is, through scripting, but, I mean, you could probably add certain wildcards if you have a guest. You know, people have a tendency to misspell a word in your domain, because it's a commonly misspelled word. Maybe you can set up a 301 that would look for that specifically and realize, okay, this is the misspelling, but what they really meant was that. That you can do, and that you could capture ahead of time, because you can use wildcards. But if you have no idea what the wrong, you know, the misspelling or the incorrect format or what this bad URL is, you know, there's no way to predict it. There's no way to intercept it. Okay, well, I'm interested to see what Richard says. So hopefully he can provide some input on this. So I'm still seeing it a little differently, but we'll see. We'll see how he comes out with it, and hopefully we can help him out with this. I don't know. Maybe there is something we don't know about. Maybe he can add something to us. I was going to say, if any other listeners have any ideas of how to predict, you know, incorrect URLs, and maybe our intercept them somehow, we'd love to hear it as well. I mean, we can learn it just as much as anybody else. Yeah, exactly. Okay, now question two was from a Marjorie Meechan. She's on Twitter following her for a while, and then we have some -- I've seen a few notes from her. It's nice to follow some interactive people, and she's asked, "What do you think the impact of Google removing PageRank from the toolbar would have on link-building, specifically, and SEO in general?" So the toolbar, the Google toolbar, what happens when it removes the PageRank? Can we preface this question? Because there's some stuff going around saying this is probably what prompted this question. Google has removed PR reporting from Webmaster Tools. So you can't go into Webmaster Tools anymore and see what the PR pages of your pages and things are, and I think that might be what prompted this question. Hmm, okay. Well, you know, what do you think the impact of Google removing PageRank from the toolbar would be? I think it's a good thing, personally. I think there's too much focus put on it. I would stand up and cheer. There's a lot of people, namely, clients that would say, "Oh, I've got PR2, PR, whatever," and they're still getting rankings, but they're concerned that that's going to mean they're going to lose rankings or something's happening, and a lot of times it's not the case. PR system doesn't have that much impact. And I wouldn't be a bit surprised if this question is not a little bit ahead of its time. I wouldn't be at all surprised to see that happen within the next quarter or two, that the PR toolbar pulled off of the tool. I guess it really depends just how much Google, you know, the head dudes feel that the PageRank offers trust to people. Yeah, well, what their explanation was about why they pulled it out of Webmaster Tools this week was that they said, "We recommend that people do not use PR. We don't look at PR as a way to measure their site." And they felt it was a little bit hypocritical to tell them that on one hand and then, you know, be showing them the information of Webmaster Tools on the other. So that's why they pulled it out of Webmaster Tools, and that's something that leads me to think, "Well, if they did it there, there's a good chance that they may do it in the toolbar as well eventually." It took a long enough to notice that it was critical. Exactly. I wonder why that was an afterthought. But listen to us for a question, though, because a lot of SEOs really, really look at that hard still to this day, and they use it to show results to clients. They use it for a number of reasons. They use it in research when they're looking at sites, whether or not they want to, you know, look at that as a potential link for their site, if they want to turn to generate a link on a site, they look at the PR of the site as one of the primary indicators. So she asked a good question. How do you think that's going to affect link building in general, Russ? Well, I'd like to answer that, and I will right after a break. SEO 101 will be back right after recess. Hey, this is Danny Sullivan. To talk to you about the Bruce Clay Incorporated, they've made ink magazines list of growing private businesses and have exhibited and fostered up my cough resistance at the very beginning. You've seen their search engine relationship chart, or you've read their SEO code of ethics, seen other SEO experts, but did you know they can help you with PVC, web analytics, web design, marketing strategy, promotion and branding? Yep, get everything you need for success in the online marketplace. You can check it out from the professionals at Bruce Clay Incorporated. For over 10 years with offices worldwide, they've got the answers you need. Check them out today at BruceClay.com. Want to learn the biggest asset to driving online success? Let me introduce you to my expert advisor, Pixel Silk. 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Choose from over 50 of the hottest selling offers ranging from herbal supplements, skincare, vitamins, beauty products, weight loss, and much more. Sign up for free at MarketHealth.com and start making money today. Saddle up with the Search Cowboys. Thursdays at 1 p.m. Eastern, 10 a.m. Pacific, or on demand any time inside the International Marketing Channel, only on webmasterradio.fm. Okay, class, take your seats and no talking. Recess is over and SEO 101 is back in session, only on webmasterradio.fm. Welcome back to SEO 101 on webmasterradio.fm, with John Carcutt, SEO Manager for MediaWiz, and myself, Roston, CEO of Stepforth Web Marketing Inc. Before the break, we were discussing a question for Marjorie Meacham, and it's a great question about essentially if PR is removed from the Google toolbar, how will that affect link building and SEO in general? Now, John posed that question before I moved it out there or moved to break, and I think, well, first of all, I'm going to take a step back and say that I think PR is, again, it's not something that I put a lot of stock in, but in a lot of cases, I do put a stock in it if it's above a PR6. If you show you six and above, it does say a lot. It says Google loves your site, essentially, so there are elements where it is powerful, and if you see that a competitor when you're doing a competitor analysis has a lot of PR, a competitor has a lot of links going to a site, these guys have high PRs, we're talking seven, eight, well, the rare nine, then you know these are really good quality. That is definitely an indicator. Fives and below, it's all kind of blurs at that point. So I do think that it's going to be a bit of a loss, especially when you're doing link building, and, well, in this case, like I said, competitor analysis, SEO in general would also affect to some degree, but really, I'm not so sure SEO is going to be a big deal. In my case, I would say that we look at PR maybe two to five percent of the time. Most of our focus is really on, well, what is the page about? Is it properly optimized? Is it good content? Is it unique? And is it well-linked? I mean, the PR really doesn't play a big role. What's your thoughts? I agree completely. I mean, I do not use PR as a primary indicator or anything. To me, what PR in the toolbar does, it's kind of like a monitoring tool. If I see it change, something happened, and I want to know what. But I think it's going to affect link building in one of two ways. If they remove PR from the toolbar. One, some SEOs are going to then at that point find all these interesting, complicated formulas to try to replace that metric. They'll look at all the different inbound links to different pages and inbound links to the pages that are linking to the pages to try to replicate that. I mean, there's already some tools out there that can kind of do that. That would be a huge boon for like the linkscape from, I think, who's that? Who's that? SEO Miles? SEO book? One of those guys have linkscape. I guess SEO Miles, yeah. Yeah. That would be great for them because then people are going to turn to them to look for those, that kind of linking stuff. There's another company out in Europe, Majestic SEO that does the same kind of stuff. Those companies will become much more prevalent and there'll be a lot of people turning to them to replace that metric. The people that don't do that, the other group are going to start relying more heavily on relevancy of links instead of the PR of pages. They're going to look at the relevancy and that's going to be the group that's going to be much more successful, I think. If they make that change, start looking at it from a relevancy standpoint over a PR standpoint. And you and Link Building efforts will be much more successful. Yeah, and I would say that people who are just looking at the PR within Link Building aren't really all of the Link Builders. I mean, you've got to go a lot farther than just PR, it's all about relevance. And hopefully there isn't much of a change they're going to have to make. I'll put that away. Yeah, exactly. Okay. Go ahead. Well, do you want to continue on or ask the trees to come up? No. Question three is fine. Okay, far away. Who's question three from? I don't see that on your notes. Oh, it's Richard again. Richard again, Richard's coming up with all these questions. All right, great. That's great. Thank you, Richard, by the way, and anybody else who wants to emulate Richard and send his questions, we'd really be appreciative. So here's the next question. Richard says he's been beating his brains out trying to remember what it's called when you get a search site to appear in your search results. So his example is he searched for Threadless, and there's a pretty popular site out there called Threadless.com. And when you search for Threadless on Google, the first listing is Threadless.com. It has like a six or eight deep links, and then underneath it is another search box just to search Threadless.com. So you have the main Google search box at the top, and then you have another search within a search kind of thing specifically for that website. And he's basically asking, what are they called and how do you get them? Is there anything we can do with those kind of, to manipulate, but to encourage that kind of activity in your search results? There is a Google blog had a specific post about this back in 2008 when they first launched it. If you search on Google blogs for search within a site, you should find the article. They call it specifically teleporting, I'm not sure why, but what more people call it is a site search box. You're not sure why. Yes, you know why. I want you to start your chance. I like we are. Sometimes you have to just back off with a geeky miss-a-thing, you know? Like we were just, I know I'm going off tangent here, but it's like, I just found out today I was really excited that live Google called Wave. Do you know why it's named Wave? Do you remember the television show Firefly? Yeah, I love Firefly. They used to communicate, instead of using emails, they used Waves, and Google Wave is named after that. Yo, wait. Oh, no, I like it even more. Yeah, me too. So it's even geekier. Well, good. I got my dose today then. Yeah. But I think... I can actually put them here if you want. I think I'm on the page if you're not already too. Yeah, go ahead. Yeah, so they noted that if a person forgot the exact address of a site, they would actually just type the name of the site into the Google search box. I'm sure you've experienced this too. A lot of clients do that. They might default. They don't even use the address bar anymore. They just use Google. They've got to love that. Well, when they do that, they would see the results. And they found that through experimenting, a lot of people wanted to do searches from that point on too. And why use Google again? So what they did is they found that, quote unquote, presenting users with a search box as part of the result increased their likelihood of finding the exact page they were looking for. So that's why they got it there and really only occurs and it only shows up when you do an exact search for a person, for a company's URL. You don't even have to add the .com as that threadless example showed. Right. And I think it's very similar as far as how do you get that to appear on your site. It's very similar to the site pages. I can't remember the terminology for this. The extra site links. Thank you, Russ. The site links you get. There's nothing you can really do to give me one of these to Google. I need one. You basically have to build enough content and a strong enough site and your site architecture has to be there and they decide you qualify for one. The same thing with the site search box. I think you probably would have to have a pretty deep site. I doubt they're going to put one of those on a site that's 10 pages deep. So I don't know if anybody's done any research on exactly what kind of qualifications you would need to get one. But my best guess would be you have to have a pretty deep site with a lot of searchable content and someone needs to be searching specifically for your domain name. Let me just check here. See, they don't do them for mine for step four. Then they show the site links, but they don't show the search option. Our site's not huge, but it's not tiny. So you'd have to be a pretty big site, I would think. Exactly. But that's not a very conclusive analysis. Yes. That's very scientific. We need to get something Spencer out here to get his photos. Yes, we definitely get the full answer there. Cool. All right. Well, I think I had a thought there, but it's gone. It's Friday for us. Anyways, if we're doing a record here, so let's then look at some more of the questions. I guess we put aside for last time unless you'd like to expand on anything. No, no, I think that's good. We get a lot of good stuff to show people to talk about. Well, before we do that, we're going to take a quick break and we'll come back. We're going to start for a few more questions. SEO 101 will be back right after recess. Affiliatecontracts.com is an affiliate network like no other. 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There you go, and we'd be more than happy to feature them on the show. Even if they've been covered before, at least we can give a quick answer on your question and move on. We want everyone to be happy and listen to the show and learn lots, so that'd be great. Well, we've got some more questions. John actually added a few more on our list of questions. So what do you start? Let's see. Here's a fun one. This actually came up with this way I added to our list. My new article was ranking in the first page of Google right after I published it. Now it's nowhere to be found. What gives? This is very common. When you publish new content, there's a phenomenon that happens a lot of times where you publish it, and then all of a sudden you see it on the first page and the second page of Google results for its targeted phrases. And you're all happy, and you're jumping up and down, and then a couple days later it's completely gone. And I'm sure pretty much every essay out there listening has experienced this at one time or another. There's actually a technical name for this phenomenon. It's called query deserves freshness. If you do some research on this, QDF is the acronym for what this is. And basically is when new content comes out, it definitely gets a relevancy boost for a short period of time because it's fresh. Freshness is, you know, the QDF is, it's not as prevalent as it could be, but it is definitely a factor in the algorithm. And that's what's causing those pages to show up right after they're published and then drop and disappear until they get some solid links built to them. Very interesting. I hadn't heard the analogy. I mean, I've seen it before. I didn't know what actually had a name for it. That's cool. Yep. Who's names for everything? Of course there is. Wait, if you name it. Awesome. Okay. Well, let me see. I love this. It's like a grab bag here. What do I get a pick next? Can you explain how I can take advantage of universal search for SEO? That's a good one. I like that new ad. That's a good one. So universal search for SEO. That's a good one. I don't probably much take the rest of the show, I think. It's a pretty big question. Okay. Universal search for those that don't know is essentially when you do a search on, let's say Google, Bing's got the same thing going these days, but you do a search, you will get an integration of results. You might get news. You might get video. You might get images as well as your organic rankings and, well, sometimes paid. You may even get local search engine rankings. It is a big mingle. Now, how do you take advantage of that? Well, make sure, first of all, if you want to get the images in there, that your images are optimized. We could do a good part of a show on that alone, but really, it's making sure that I heard a good tip a while ago, all of your images say pick of image of whatever. You can say that in the alt attribute, or you can put that actually in the file name, or even both. People do a lot of searches, image of picture of, and that gives you an opportunity to get found better under a certain phrase or term. This is going to be a big one, so why don't you take the next one there, John? Video, maybe. Video, all right. Just kind of back up a little bit higher, though, is using this for universal search for SEO. My impression is that a lot of people want to dominate the search results for their terms, and Google has fought that for years. People build dozens of websites or have websites under different names, trying to do anything they can so they can own the results for a certain term. What universal search does is gives you a very white hat authorized method to do just that. If you can have your website ranking for a term, you can have an image ranking for a term, you could have a location ranking for a term, and a video, and a blog result. If you have all that ranking for the same term, you could actually own half of the search results through universal search for SEO. You can show up on all these different pages for the same search results or all these different places. I'm sorry for the same search result for the same term. From my perspective, if you want to utilize universal search for SEO, that's the advantage, trying to get into every one of those places on the same result. Yeah, you dominate. It's like the old days when you could accidentally get the top ten rankings. Yeah, by accident, that's right. Yes. Well, it just happened. I have no idea how we got ten websites for the same content. Hey, one website that all good parts of the site, you know, whatever. But yeah, you're right. You're dead on. That's a great way of putting it. Universal search is your entry point to getting the old days back. You can get quite a saturation of the top ten and being your own sites or site, hopefully. I know there's a lot of still a lot of searches that don't even show universal search. I still don't see my picture under my name. Don't you have a Google profile down at the bottom of the page that shows your picture? You know what? I just got that going the other day. One thing I would like to say, though, is I would not be -- and it's not about your picture, Ross. I would not be surprised at all if Google does start putting some limitations on this universal search. If you're showing up in one or two of these places, they may look at you a lot harder for the third and fourth one. Just because they do fight this, people try to game them and get as many listings and the same searches at all as possible, and they'll fight that too once it becomes an issue. I guess it doesn't make a lot of sense sometimes. You know what really doesn't make sense to me? It's just how could they do that? I mean, they've got so much computing power right now, but there's a lot new. How can they possibly keep on top of that? Every time I worry about how much computing power Google has and how are they using it, I don't worry about it a lot, but if I think about it, I think about the fact that you can type in a search phrase and hit a button, and within a second or so, Google has looked through a billion web pages, and found a top 1,000 that thinks is relevant to what you just typed in, and organizes them in a hierarchical order, and then serves them up to you in less than a second. That's just unbelievable. If you really think about it from that perspective, it's like amazing. You don't have to talk about that after, because I've got a way to actually make that sound simpler. I don't think it's nearly that difficult for them. I know there's a lot easier ways to phrase it to where it makes it sound simpler, but in the big picture from the non-search geeks like us, that's what they're doing. Well, but that's right, I have to disagree. They don't, because they actually wouldn't have to search a billion results. They would just search the same results in your language. That's a whole lot smaller internet. Still big. Don't get me wrong. Still an amazing achievement. But we're not talking about the entire internet, they have to search. That's true. There are certain things that do make it a little bit smaller for them. They've got to be able to cut this into pieces otherwise if you... Okay, so they're searching a half a billion pieces. It doesn't feel like you're really good at that. Yeah. You watch Big Bang Theory, I'm feeling very much like, this is me. Hurry. Anyway. Well, you know what? I guess it's the end of the show. God, it goes fast. It does. I just can't believe it. And it's so much fun. Oh, we're going to try and get in to speak a guest next week. We're going to see what we can do. If not, we've got hopefully well more questions from our listeners. Hey, I just also want everybody to know if you're interested in sayin' hi. I'm going to be out at Pubcon next month speaking on Reputation Management. So if you're there, come by and say hi. Yes, and a big hello to the people at the UVic Econ class. So is there speaking last night and who knows? I'm hoping they're listening to the show and learning a bit more. So to end the show, let's just say our Twitter IDs. Mine's Ross. So you just say @RossDone. That's mine and John. I'm going to add John Cartart. And you know, feel free to drop us a line, drop us a question. Say hey, say how much you like the show or don't like the show. Just let us know. We love feedback. So join for next Monday in SEO 101, 2PM Pacific, 5PM Eastern. And have a wonderful week. Yep. Talk to you later. [MUSIC PLAYING] Grand Canyon University, a Christian University, is one of the largest and fastest growing universities in the country, offering over 200 engaging programs online. 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