The NFL season has kicked off and the New England Patriots losing was almost as much of a surprise as rating being down for the game by more than 10%. Brian Cristiano and Rob Cressy dish about why this happened, what impact the New York Jets being the worst team in the NFL has, and why there was zero mention of players doing elaborate end zone celebrations. They also talk about who the most marketable NFL players are. What is it about Antonio Brown and JJ Watt that is so appealing and what can we expect from an endorsement and brand building standpoint from players this year? Marshawn Lynch just signed a deal to do a video series with Bleacher Report. Who will be next and when can we expect Rob Gronkowski and Barstool Sports to do one?Our goal of the podcast is to create the best sports marketing podcast and take The Sports Marketing Huddle up to #1 on iTunes New & Noteworthy. One way you can help support the show is by subscribing to The Sports Marketing Huddle on iTunes and letting your friends who are in the sports and marketing worlds know about it.Your feedback is super important to us. We want to make sure that we deliver value for you and make this the best sports marketing show possible. You can connect with Brian & Rob on social media and let us know what you think (good or bad):Brian Cristiano -Twitter: @boldceo - Instagram: @boldceoRob Cressy -Twitter: @RobCressy - Instagram: @rob_cressyWebsites:BOLD Worldwide: www.boldworldwide.comBrian Cristiano: www.briancristiano.com Cress Media: www.cressmedia.comBacon Sports: www.baconsports.comFacebook:BOLD WorldwideBacon SportsCress Media